NORRISTOWN, Pa.--(BUSINESS WIRE)--GES Events, a global experiential marketing partner to many of the world’s leading companies collaborated with the historic Elmwood Park Zoo, located outside of Philadelphia, to light up the holiday season with “Wild Lights” a brand new holiday lights festival. People of all ages will enjoy the immersive experience with millions of LED lights throughout the zoo.
“Wild Lights is the first nighttime holiday light experience of its kind for Elmwood Park Zoo,” said Elmwood Park Zoo Marketing Director Shaun Rogers. “We’ve been looking to create a holiday lights experience and GES, a global leader for live events, was the ideal partner to work with us to extend our zoo experience for guests in this dazzling way. GES is renowned for creating the most engaging and memorable live event experiences.”
GES Events, a company world-renowned for producing entertainment experiences and corporate events, designed, installed and produced Wild Lights for Elmwood Park Zoo. Visitors will be dazzled by animated installations, interactive elements, and themed attractions. Wild Lights features a magical tree-lined path, where visitors stroll through Disco Ball Way, Candy Cane Lane, and finally, the can’t-miss Santa’s Workshop and his reindeer.
“GES Events is proud to partner with the Elmwood Park Zoo to design and produce the Wild Lights program from the ground up,” said SVP of GES Events Dan Hilbert. “The holidays are about creating special memories and Wild Lights allows guests to create new memories at the Elmwood Park Zoo.
Wild Lights also features the following attractions:
- Santa’s Workshop will be open to guests, where they can meet and take photos with the big man himself.
- Santa’s live reindeer return to the zoo for guest greetings and photos.
- The zoo’s vintage Carousel is open throughout each evening.
- Treetop Adventures offers rides on its “Quick Zip” course. Guests wear lit harnesses that interact with select light installations.
- On Saturdays, Bubby’s Dessert Party features Elmwood Park Zoo’s bison mascot helping guests to an assortment of delicious holiday treats, a hot chocolate bar, and gingerbread men decorating stations.
Wild Lights is generously sponsored by 1SEO, Philadelphia’s leading I.T. support and digital marketing firm. Additional support is provided by the Valley Forge Tourism and Convention Board.
Wild Lights is open to the public Thursdays through Sundays until December 9, and then is open nightly, December 13 through December 31. Wild Lights is closed Christmas Eve and Christmas Day. Tickets and more information are available at epzwildlights.com.
About GES Events
GES Events is part of GES, a Viad Corp (NYSE: VVI) company, and a global, full-service provider for live events, producing corporate events, exhibitions, conferences, congresses, exhibits and entertainment experiences. GES provides a wide range of services, including official show services, audio visual, cutting-edge creative and design, marketing and measurement services, and event registration services – all with an unrivaled global reach. GES partners with leading shows and brands, including Warner Bros. Consumer Products, Spring Fair Birmingham, MAGIC, and CONEXPO-CON/AGG and IFPE. GES’ National Servicenter® has been recognized with certification under the J.D. Power Certified Contact Center Program℠ for the past 10 years, and for the ninth year in a row, Ad Age has named GES as one of the Nation’s Largest Experiential/Event Marketing Agency Networks. For more information visit www.ges.com.
About Elmwood Park Zoo
Established in 1924, Elmwood Park Zoo in Norristown is home to dozens of wild and endangered species. As a nonprofit organization accredited by the Association of Zoos and Aquariums, its mission is to foster an appreciation for wildlife and the environment that will inspire active participation in conservation.
About 1SEO I.T. Support & Digital Marketing
1SEO I.T. Support & Digital Marketing is a Philadelphia-based digital marketing firm and managed I.T. service provider offering end-to-end solutions for their clientele. With a full range of services, including social media optimization, content marketing, search engine optimization (SEO), web development, pay per click (PPC), proactive I.T. support, and managed I.T. services, 1SEO I.T. Support & Digital Marketing helps their clients win online and maximizes the efficiency and security of their I.T. infrastructure.
About Valley Forge Tourism and Convention Board
The Valley Forge Tourism & Convention Board is a private, non-profit membership sales and marketing organization which actively promotes the Valley Forge area and Montgomery County as a convention site and leisure visitor destination by promoting patronage of its member hotels, restaurants, attractions and services.