DALLAS--(BUSINESS WIRE)--Avocados From Mexico is partnering with American Airlines Center to debut two of the nation’s first “avocado-centric” concession stands located on the plaza level of the arena. The first “AvoEats” concession stands in the US will feature trendy, Instagram-friendly avocado menu items, including Avo Toast, Avo-Buffalo Fries, a Guacamole Sampler and an Avo-Chocolate Mousse. Avocados From Mexico concessions will also be available at additional stands throughout the arena. Avocado concessions provide nutritious options for event goers.
"This incredible partnership has enabled us to create an exciting menu featuring fresh, chef-driven and nutritious options that will have arena visitors coming back for more,” said Avocados From Mexico president and CEO Alvaro Luque. “Avocados are healthy in and of themselves and consumers are clearly demanding foods that are both nutrient dense and delicious.”
Avocado popularity continues to soar as consumers crave the versatile fruit and research shows they are willing to pay more for it when eating away from home.1 Avocados From Mexico is the only year-round, fresh avocado source that foodservice operators can feature, no matter the season. To keep fans buzzing about AvoEats, Avocados From Mexico will unveil new innovative menu items created by professional chefs throughout the year.
“We are thrilled to continue to cultivate strong partnerships with North Texas-based companies like Avocados From Mexico,” American Airlines Center COO/GM, Dave Brown said. “It is extremely exciting for us to host the first-ever Avocados From Mexico AvoEats concession stands in our arena. Guests are going to be blown away by the variety and quality of the avocado-based concession options available this season.”
The American Airlines Center is a world-class facility which hosts more than 2.5 million guests at over 200 events each year, including hockey and basketball games, as well as chart-topping concerts and events, making it a premiere property to connect with fans and showcase the Avocados From Mexico brand.
Avocados from Mexico will be celebrating the launch of AvoEats over the coming weeks with members of the Dallas Ft. Worth Community through a variety of events that will share the passion for Avocados from Mexico.
About Avocados From Mexico
Avocados From Mexico (AFM) is a wholly-owned subsidiary of the Mexican Hass Avocado Importers Association (MHAIA), formed for the purpose of advertising, promotion, public relations and research for all stakeholders of Avocados From Mexico. Under agreements, MHAIA and the Mexican Avocado Producers & Packers (APEAM) have combined resources to fund and manage AFM, with the intent to provide a focused, highly- effective and efficient marketing program in the United States. AFM is headquartered in Irving, TX. For educational resources, recipes and more, visit www.avocadosfrommexico.com.
About American Airlines Center
Designed by architectural wizard David M. Schwarz and Dallas based HKS, Inc., American Airlines Center is considered one of the nation's top arenas. Since opening its doors in 2001, the Center has been setting the precedent for sporting and live entertainment events. Bringing in a wide variety of big name shows as well as being home of both the Dallas Mavericks and Dallas Stars, American Airlines Center consistently displays its unique versatility. Venue's Today Magazine named American Airlines Center the 5th busiest arena in the U.S. and the 8th busiest in the world in 2017.
1. 2016 Technomic, Inc., Patron Report, Avocados From Mexico.