NEW YORK--(BUSINESS WIRE)--Global hit game ‘Food Truck Chef,’ developed by Indian developer Nukebox Studios, has crossed 16 million installs in a year.
It became the No. 1 Android Casual Game in 40 countries, including the U.S., and made it to the Top 100 Grossing Charts in more than 100 countries on the App Store and Google Play. It was also chosen as ‘Best of 2017’ and ‘Awesome Game Made In India’ by the Google Play store.
Growth in the game was bolstered by Nukebox’s partnership last year with Tilting Point, which both funds and manages the game’s user acquisition as part of a three-year, $18 million campaign. Since partnering with Tilting Point, Nukebox has seen an over 3x increase in average monthly revenue for Food Truck Chef, with 10x the organic installs.
Food Truck Chef’s Anniversary Special update ‘Space Street’ was just featured globally in the App Store, Google Play and Facebook. In this update, players travel to another planet and serve delicious dishes to out-of-this world customers in space. In the past year, Food Truck Chef players have served more than 4 billion pizzas and 3 billion coffees.
“We created Food Truck Chef to enable our players to live out their dreams of running a Food Truck. It feels great when our players write to us saying they are living vicariously through our game. Some have even gone on to start their own Food Trucks inspired by our game!,” said Amit Hardi, the CEO of Nukebox Studios. “Food Truck Chef has evolved a lot since its launch, and we continue improving the game by adding newer trucks, features and events. We intend to make the game more enjoyable to our players for years to come and reach bigger audiences.”
“We congratulate Nukebox on the success of Food Truck Chef. It was an incredible first year filled with solid achievements,” said Kevin Segalla, CEO, Tilting Point. “We point to Food Truck Chef as a shining example of what Tilting Point can do with a great partner and the right game. We are excited to take it even further, reaching new heights together in the coming years.”
ABOUT NUKEBOX STUDIOS
Creating awesome since 2009, Nukebox Studios is a full stack mobile game development studio based out of Bengaluru, India. With their complete and well-rounded production team, Nukebox Studios is working on developing and publishing innovative and original IPs for the global audience. Nukebox uses a data-driven approach with the focus on building high-quality games. It counts a combined experience of 180+ man-years across the team and an undying passion for gaming. At Nukebox, players are their first, second and third priority. Learn more at www.nukeboxstudios.com.
ABOUT TILTING POINT
Tilting Point is a new-generation games partner that empowers top development studios with expert resources, services and operational support to give carefully selected games mainstream success. Through its user acquisition fund, Tilting Point also provides user acquisition management services and funding to help developers achieve profitable scale. The company adheres to a core philosophy of putting development talent first, advancing industry-leading analytics, and overcoming discoverability hurdles with aggressive, best-in-class marketing. www.tiltingpoint.com