TORONTO--(BUSINESS WIRE)--Hubba, the leading global wholesale marketplace that powers the new retail economy, today announces Desh Singh is joining Hubba’s leadership team in newly created role of Chief Technology Officer. As CTO, Desh is responsible for leading the engineering team and technical efforts to provide outstanding customer value and elevate Hubba’s platform to the next level.
“It gives me great pleasure to welcome Desh as new CTO at Hubba. He is uniquely qualified to lead Hubba’s world-class engineering efforts and embodies the type of talent we’re able to attract,” said Ben Zifkin, founder CEO at Hubba. “His focus on quality, speed-to-market, and technical excellence is coupled with strong leadership characteristics that will be of great benefit to Hubba and our customers.”
Desh brings with him significant experience in solving complex technical problems and building strong engineering teams and culture. He led the Fulfilment By Amazon engineering team at Amazon and was most recently Head of Research and Strategic Vision at Thomson Reuters where he was instrumental in the growth of the team.
“I am thrilled to join Hubba at such a pivotal time in the company’s growth,” says Desh. “Hubba is in a unique position to impact the lives of small businesses in a powerful and meaningful way and I am excited to build and empower the engineering team that will continue to develop the disruptive technology to realize the company’s vision.”
Desh has a passion for building great teams and a strong engineering culture. He brings more than twenty years of experience in the technology sector to the team, holds 50 issued US patents and published more than 30 scientific articles.
Hubba is a global wholesale marketplace that powers the new retail economy. Using a combination of machine learning and personal curation, Hubba verifies and connects independent Brands and Retailers, making purchasing the right wholesale products easy. Hubba will become the driving force behind independent retail. By unifying independent Retailers, Hubba gives them the power they need to level the playing field. Hubba currently services 100,000 SMBs and counting.