DUBLIN--(BUSINESS WIRE)--The "Infotainment and Connected Car Outlook for India" report has been added to ResearchAndMarkets.com's offering.
The rising standards of living and a burgeoning, upwardly mobile middle class with high disposable incomes and increased Internet penetration are the key factors responsible for the growth of the infotainment system market in the Indian passenger vehicle (PV) industry. GenY, working age population, working women, and the Indian middle class continue to be the most influential segments of the population, triggering new social, technological, and economic trends. Connectivity, Digital Usage, Demographics, Vehicle Parc Growth, Technology Evolution, and Disposable Income are the mega trends driving the infotainment system market.
With the increase in the number of players in the Indian PV market, there will be intense competition to capture a reasonable market share; therefore, OEMs and AFM participants are launching new models at very competitive price points. Rising digitization and greater smart phone penetration among customers is accelerating smart phone integration and syncing with car infotainment systems. Smartphone pairing features such as MirrorLink/Android auto/ CarPlay, next-gen infotainment app ecosystem (HTML/Java-based applications), as well as advanced human-machine interface (HMI) such as gesture control will soon be implemented by key OE players.
The launch of entry-level sedans and sports utility vehicle (SUVs) by global major OEMs like Honda, Hyundai, Ford, and Renault has given buyers access to advanced vehicles at lower costs . OEMs in developed markets are moving from mere safety and security features to more advanced services like maintenance alerts, recall alerts, prognostics alerts, and over the air updates, which impact the total cost of ownership.
Indian OEMs are realizing that infotainment systems are becoming an important purchase criterion for the average Indian customer. The author expects that all models that will be sold in India by 2021 will at least have one variant with a touch screen infotainment system.
Key Topics Covered:
1. Executive Summary
2. Research Scope, Objectives, Background, and Methodology
3. Definitions And Segmentation
4. Mega Trends Impacting Infotainment and Connected Car Market
5. Indian Passenger Vehicles Market
6. Drivers And Restraints - Total Infotainment and Connected Car Market
7. PV Infotainment OE and Aftermarket Assessment
8. Key OEMs' Infotainment Demand Assessment and Trends
9. Infotainment and Connected Car Regional Analysis
10. PV Infotainment OE and AFM Supplier Analysis
11. PV Infotainment OE and Aftermarket Forecast
12. Growth Opportunity Analysis
13. The Last Word
- Mahindra & Mahindra
For more information about this report visit https://www.researchandmarkets.com/research/pwx7km/india?w=4.