DUBLIN--(BUSINESS WIRE)--The "West Africa Alcoholic Beverages Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2018-2023" report has been added to ResearchAndMarkets.com's offering.
The West Africa alcoholic beverages market reached a value of US$ 9.8 Billion in 2017
The impact of strong economic growth in Africa is evident in the growth of several industries. The alcohol market is one of the primary industries which has acquired newly-found prosperity in West Africa. A key trend observed in the region is a shift from locally brewed alcohol towards branded alcoholic drinks.
One of the major factors augmenting the demand for alcoholic beverages in West Africa include growing preferences for branded alcoholic drinks due to the escalating disposable incomes of consumers. In addition to this, thriving foreign investments owing to easy availability of raw materials and cheap labour has further catalysed the market growth. Some of the other factors that are proliferating the demand for alcoholic beverages in the region include population growth, rising urbanization, changing demographics, increasing number of women drinkers and flourishing demand for flavoured alcoholic beverages.
Despite the presence of a number of driving forces, the West Africa alcoholic beverages market faces some challenges as well. Owing to the poor infrastructure, the distribution of alcoholic beverages in West Africa is unregulated. Apart from this, inadequate number of storage and transportation services act as other barriers in the growth of the alcoholic beverages market in the region. Moreover, home-brewed alcohol hinders the penetration of branded alcoholic beverages.
Key Topics Covered:
2 Scope and Methodology
3 Executive Summary
5 West Africa Alcoholic Beverages Market
6 Market Breakup by Product Type
7 Market Breakup by Packaging Type
8 Market Breakup by Distribution Channel
9 Market Breakup by Country
10 Competitive Landscape
11 West Africa Alcoholic Beverages Market: Procurement Chain Analysis
12 Key Player Profiles
- Diageo Plc
- AB InBev
- Castel Group
- Tambour Original
For more information about this report visit https://www.researchandmarkets.com/research/ppl2bw/west_africa?w=4
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