LONDON--(BUSINESS WIRE)--The 2018 FIFA World Cup Russia came to an end on Sunday in Moscow with France emerging triumphant. This World Cup tournament was such an event that all football fans can clearly say the game has evolved thanks to the introduction of video assistant referee (VAR), which was approved by FIFA in March. The technology was implemented with the viewpoint of “minimum interference -- maximum benefit.”
The final match on Sunday between Croatia and France showed the biggest VAR call of the tournament where France was awarded a penalty kick following a handball inside the box to get a second goal in the first half of the game and break the equalizer.
VAR technology takes football into a new age
The 2018 FIFA World Cup Russia kickstarted with 13 video assistant referees and with the progress of every game, VAR could review four pivotal game-changing incidents in football:
1. Goals: Determine infringement to decide whether the goal should be awarded
2. Penalties: When a penalty should be awarded
3. Direct Red Cards: When a foul is committed, and the right decision is taken to send the player off the game
4. Mistaken Identities: Discipline the right player
The final decision, however, remains with the referee.
How does VAR technology impact the TV market?
Market research experts at Technavio predict the global TV market to majorly profit with the introduction of technologies such as VAR. There is an increasing need for high-resolution display devices and high demand for enhanced content creation. The global UHD TV market, which is a segment of the global TV market, is projected to register a revenue growth of USD 359.98 bn in 2022, an increase from USD 127.97 in 2018. The market is expected to accelerate at a CAGR of more than 28% from 2018 to 2022.
Some of the major trends in the global UHD TV market are the advent of 8K UHD TV, the popularity of curved UHD TV, and the rising demand for smart TVs. With competition soaring in the market along with the steep decline in display costs, the ASP of UHD TVs is expected to reduce drastically.
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VAR technology and its future in football
As VAR has been designed to correct errors, football fans can now watch the game with more transparency. Offside goals in football are clearly eliminated thanks to the implementation of this technology. There will be speculations and controversies regarding few decisions, but at the end of the day, a clean and fair game is what everyone expects, and VAR is possibly the biggest innovation in football to provide that clean platform. ‘Is it the future of football?’, is yet to be determined depending on the role it executes in the 2022 FIFA World Cup Qatar.
Some of the key topics covered in the global UHD TV market research report include:
- Market ecosystem
- Market characteristics
- Market segmentation analysis
- Market sizing
- Market size and forecast
Five Forces Analysis
- Regional comparison
- Key leading countries
- Vendors covered
- Vendor classification
- Market positioning of vendors
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