DETROIT--(BUSINESS WIRE)--SlipNOT, a leading manufacturer of slip resistant metal flooring products, has officially launched the re-vamp of their website. In the first redesign, launched August of 2016, SlipNOT’s main goals were updating the site to have a modern appearance, make it easier for customers to navigate, and to be more user-friendly. Many of the new updates executed the initial plan seamlessly, but a few aspects fell short.
The original website was content heavy, and while the initial redesign aimed to dial that down, the accessibility of the remaining information seemed to be harder to find. The focus of the second redevelopment was to bring back some elements present on the old site, while still possessing the new, modern layout.
The home page saw the most change and has been redesigned in a way that allows visitors immediate access to main action items such as: the search bar, products, literature, sample & quote request forms, and quick access to the live chat feature. These buttons are a reoccurring theme and other action icons can be found throughout the website.
The home page also introduces a new image slider that has been reduced to allow more visibility of the other content featured on the page. This includes the action buttons mentioned above, as well as a new “Spotlight” section. Recently published case studies, safety blogs, events, and more will actively generate in the “Spotlight” feed, keeping customers up-to-date on SlipNOT’s most recent events and informed about relevant industry news.
In addition, SlipNOT’s Literature page now features four new quick links that provide valuable information including the online catalog, application booklet, industry flyers, and the architectural binder. This page is directly accessible as one of the main icons on the home page and can all quick links can be downloaded as PDFs.
Several other features have been also added to benefit user-friendliness. Customer satisfaction and continuous improvement is at the top of SlipNOT’s priorities, and the new redesign hopes to increase visitor’s overall experience.
SlipNOT is also proud to announce their ISO recertification, upgrading to ISO 9001:2015. ISO standards provide guidance and tools for companies and organizations wanting to ensure that their products and services meet and exceed customer’s requirements, and that quality is consistently improved. SlipNOT has implemented the ISO standard since 2002.