In this report, Technavio highlights the consolidation of nutraceutical markets as one of the key emerging trends driving the global lipid nutrition market. Globally, the adoption of supplements and dietary products have increased due to the health benefits provided by nutritional supplements. Several local and regional players have emerged in the market, owing to increased product adoption and the growing product demand, thus, leading to a highly fragmented market. This fragmented market provides opportunities to large market players to combine the market to procure increased revenue and profit margins.
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In this report, Technavio analysts highlight the growing awareness about weight management as a key factor contributing to the growth of the global lipid nutrition market:
Growing awareness about weight management
Globally, obesity cases are increasing. Since 1980, the prevalence of obesity has more than doubled. In 2016, over 25% of adults, 18 years and older, were reported to be overweight. Of these, over 30% adults were obese. Countries such as the US has one of the highest prevalent cases of obesity.
During 2014-2016, it was observed that obesity prevalence has shifted from high-income countries to low and middle-income countries. Also, when compared to the rural population, the urban population is more affected by lifestyle diseases due to the higher accessibility to fast food, the practice of unhealthy lifestyles, and the lack of time for exercise.
According to a senior analyst at Technavio for health and wellness, “The rising prevalence of obesity has increased the associated risk of other lifestyle diseases such as CVDs, musculoskeletal disorders, and some types of cancer. To decrease the health risks associated with obesity, lipid nutrition products are recommended. Some of the common lipid nutrition products taken to manage weight and balance cholesterol levels in the body are omega-3, omega-6, and MCT.”
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Global lipid nutrition market segmentation
This market research report segments the global lipid nutrition market into the following products, including fatty acids and triglycerides and key regions, including the Americas, APAC, and EMEA.
Of the two major products, the fatty acids segment held the largest market share in 2017, accounting for nearly 88% of the market. The fatty acids segment accounted for the larger share of the market due to the increased availability of fatty acids supplements and high product adoption among users. This trend is expected to continue throughout the forecast period.
The Americas was the leading region for the global lipid nutrition market in 2017, accounting for a market share of nearly 40%. By 2022, the Americas is expected to continue dominating the market. APAC and EMEA are expected to witness positive growth in terms of market share.
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