How Mobile-Centric Operators Can Challenge Quad-Play Bundles: Conquering The Great Indoors - ResearchAndMarkets.com

DUBLIN--()--The "How Mobile-Centric Operators Can Challenge Quad-Play Bundles: Conquering The Great Indoors" report has been added to ResearchAndMarkets.com's offering.

To address home usage, mobile-centric operators should develop unlimited multi-device bundles rather than emulating fixed broadband.

This report describes the nature of the threat to mobile-centric operators' businesses from fixed-mobile convergence (FMC) bundling - a threat that is real in some markets and latent in others. It indicates how viable it is for mobile-centric operators to tackle the problem and directly address the residential spend that currently goes to integrated operators.

The report also provides recommendations for mobile-centric operators as to the services that would best address the problem but not damage cash flow or represent excessive risk.

The report answers the following questions:

  • How potent a threat is FMC bundling to the mobile-centric operator?
  • How much of current fixed data traffic could mobile-centric operators address?
  • Is competing for low-yield data wasteful or prudent?
  • Is it better to extend the mobile service or to replicate the fixed service in terms of marketing and capex?

Who Should Read this Report

  • Strategy teams at mainstream mobile-centric operators to gain an assessment of the position of mobile in an increasingly FMC-dominated consumer space, and to map out the field of possibilities for competing against integrated operators.
  • Strategy teams at integrated operators to understand the types of response mobile-centric operators will take to future FMC services.

Key Topics Covered:

  1. Executive Summary
  2. Why Mobile-Centric Operators Must Address In-Home Usage
  3. Capacity And Quality Of Mobile Networks: Real Or Overstated Problems?
  4. Unlimited Plus Or Fixed-Wireless?

For more information about this report visit https://www.researchandmarkets.com/research/jn786s/how?w=4

Contacts

ResearchAndMarkets.com
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Mobile Networks

Contacts

ResearchAndMarkets.com
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
Related Topics: Mobile Networks