55ip’s Investment Platform Adds Fi360 Fiduciary Score® as a Standard Factor

Powerful Combination Allows Advisors to Create Custom Strategies and Streamline Fiduciary Processes

(Graphic: Business Wire)

BOSTON & PITTSBURGH--()--55ip, an investment strategy engine that enables advisors to custom-build investment strategies using industry-leading investment science, and Fi360, the nation’s leading provider of fiduciary-related education and tools, have contracted to add the Fi360 Fiduciary Score® to the 55ip platform as a standard factor. This powerful combination gives registered investment advisors and wealth managers the ability to deliver better outcomes for their clients, with fiduciary monitoring ‘built-in’.

Under the terms of the agreement, Fi360 licensed its Fi360 Fiduciary Score® to 55ip for use within its proprietary platform. The custom version of 55ip will allow advisors to build investment strategies using ETFs and mutual funds that have earned superior Fi360 Fiduciary Scores.

“Fiduciary has hit the mainstream and advisors are looking for new ways to profitably implement a prudent investment process. Creating self-balancing investment strategies using the Fi360 Fiduciary Score® as a factor is a cost-effective way to achieve that end,” stated John Faustino, AIFA®, PPC®, Chief Product and Strategy Officer of Fi360. “55ip’s Investment Platform is a great vehicle to deliver our score, along with all of 55ip’s other factors, to those who want to efficiently build and manage client portfolios.”

The Fi360 Fiduciary Score® is an easy-to-understand method for objectively comparing peer investments and determining their overall fiduciary appropriateness. It’s a ready-made solution for due diligence that can help advisors demonstrate a prudent investment selection and monitoring process.

The 55ip platform empowers advisors and wealth managers to efficiently design and manage intelligent, custom and automated investment strategies for clients who seek to address the frictions that get in the way of client outcomes, such as high fees, extreme losses, taxes, and time. Advisors who use 55ip are equipped with industry-leading investment science wrapped in white labeled, easy-to-use technology that helps grow and scale their practices.

“In today’s rapidly evolving regulatory landscape, fiduciary monitoring is critical for advisors to stay competitive and grow their practices,” said Paul Gamble, Chief Executive Officer of 55ip. “Fiduciary advice and investment monitoring should not exist in silos. Our relationship with Fi360 will enhance our ability to bring best-in-class, custom investment strategies to the hands of advisors who want to build or amplify their clients’ portfolios in a fiduciary-minded way.”

More information on Fi360 and 55ip can be found at www.fi360.com and www.55-ip.com respectively. To attend the companies’ joint webinar on April 12th at 1:00 p.m. EST titled, Build Custom Strategies with Fi360 Score built-in, please register here.

Fi360

Fi360, a fiduciary education, training and technology company, helps financial intermediaries use prudent fiduciary practices to profitably gather, grow and protect investors’ assets. Since 1999, the firm has provided financial professionals with the tools necessary to act as a fiduciary in their work with investors. Headquartered in Pittsburgh, PA, Fi360 is the home of the Accredited Investment Fiduciary® (AIF®) designation, the Fiduciary Focus Toolkit™ and the Fi360 Fiduciary Score®. Fi360 is also the parent company of CEFEX. Learn more at www.Fi360.com, via Twitter or on LinkedIn.

55ip

55ip’s mission is to democratize investment science and tax technology to redesign wealth management. The 55ip investment strategy engine and white label software platform empowers advisors and wealth managers to efficiently design and manage intelligent, custom and automated strategies. The platform allows advisors to address the frictions that get in the way of client outcomes including fees, extreme losses, taxes and time - while differentiating, growing and scaling their practices.

All advisory services are provided by 55I, LLC, a SEC registered investment adviser. More information is available at https://www.55-ip.com.

Contacts

Gregory FCA for Fi360
Marissa Foy Comerford, 610-228- 2104
marissa@gregoryfca.com
or
FiComm Partners for 55ip
Olivia Gagnon, 917-636-4809
olivia.gagnon@ficommpartners.com

Contacts

Gregory FCA for Fi360
Marissa Foy Comerford, 610-228- 2104
marissa@gregoryfca.com
or
FiComm Partners for 55ip
Olivia Gagnon, 917-636-4809
olivia.gagnon@ficommpartners.com