GRAND RAPIDS, Minn.--(BUSINESS WIRE)--ASV Holdings, Inc. (NASDAQ: ASV), a leading provider of rubber-tracked compact track loaders and wheeled skid steer loaders in the compact construction equipment market, today announced that Justin Rupar has been named Vice President of Sales & Marketing. Justin will report directly to Andrew Rooke, Chief Executive Officer, and will have responsibility for the overall management of sales and marketing and distribution of ASV products worldwide. In addition, Justin will have responsibility for providing strategic leadership and focus that drives the achievement of volume, share, and profit goals.
Justin joins ASV with over 25 years of experience from leading global industrial equipment companies, having spent sixteen years in senior sales & marketing positions with both Yanmar America and Yamaha Motor Corporation, US. Additionally, he retains strong ties to many of the largest well-known companies in the industry such as Manitou, Wacker Neuson, Komatsu America, John Deere, Ditch Witch, Ingersoll-Rand, and Thermo King. He has been successful in building dealer, distributor, and captive OEM dealer networks and has built and implemented various marketing strategies and tools as well as training programs with P&L responsibility for business units he has led.
Andrew Rooke, Chief Executive Officer of ASV Holdings, commented, “We are very excited to add Justin as a new member of our leadership team. We look forward to his contributions and leadership to help drive continued growth of the ASV brand and to fulfill our mission to earn recognition as the industry leader in Performance, Reliability, Quality and Customer Satisfaction.”
Justin has earned his MBA from The University of Georgia, Terry College of Business in Athens, GA, and completed his undergraduate degree at St. John’s University in Collegeville, MN and the University of Salzburg in Salzburg, Austria.
About ASV Holdings, Inc.
ASV Holdings, Inc. is a designer and manufacturer of compact construction equipment. Its patented Posi-Track rubber tracked, multi-level suspension undercarriage system provides a competitive market differentiator for its Compact Track Loader (CTL) product line with brand attributes of power, performance and serviceability. It’s wheeled skid steer loaders (SSLs) also share the common brand attributes. Equipment is sold through an independent dealer network throughout North America, Australia, and New Zealand. The company also sells OEM equipment and aftermarket parts. ASV owns and operates a 238,000 square-foot production facility in Grand Rapids, MN.