DUBAI, United Arab Emirates--(BUSINESS WIRE)--Global Hotel Alliance ("GHA"), the world's largest alliance of independent hotel brands and operator of the award-winning, multi-brand loyalty programme, DISCOVERY, today announced that JA Resorts & Hotels has joined its portfolio of independent hotel brands, adding a collection of seven hotels and luxury resorts to GHA's network of more than 35 independent brands and over 500 hotels.
Established as Dutco Hotels in 1981, JA Resorts & Hotels became an international hospitality brand in 2012. In addition to a unique collection of hotels in the United Arab Emirates, today the group manages the award-winning Maldives resort JA Manafaru and JA Enchanted Island Resort, a Seychelles luxury resort in the Sainte Anne National Marine Park. The portfolio also includes restaurants, event catering, gourmet dining cruises, a marina, golf course and other sporting facilities.
Chris Hartley, GHA's CEO, is thrilled to welcome yet another unique brand to the alliance: "GHA and JA Resorts & Hotels both call Dubai home, so the GHA team have all got personal experience of the groups fabulous hotels and resorts, whether it's for a night out on JBR at the heart of Dubai's vibrant beach-front scene, or a weekend at the incredible JA Hatta Fort Hotel in the Hajar mountains just outside the city. They have a great reputation and a long history in this region, and bring more local flavour to GHA's eclectic collection of truly independent brands; and thus more great choices for our 11-million DISCOVERY programme members."
Anthony Ross, CEO, JA Resorts & Hotels added: "Creating memories for our guests is one of our brand's core values, which fits perfectly with the DISCOVERY loyalty programme and its Local Experience awards, distinctive activities that capture an authentic taste of each destination. We are delighted to become part of this worldwide alliance and benefit from its huge global reach and advanced technology, helping us reach more customers in new markets."
About Global Hotel Alliance
Global Hotel Alliance (GHA) is the world's largest alliance of independent hotel brands, bringing together more than 35 brands with over 500 hotels in 78 countries. GHA uses a shared technology platform to drive incremental revenues and create cost savings for its member brands. GHA's award-winning loyalty programme, DISCOVERY, provides 11 million members exclusive opportunities to immerse themselves in local culture wherever they travel. GHA's hotel brands currently include: Alila, Anantara, Atura, AVANI, Corinthia, Discovery Destinations, Doyle, Elewana, Eventhouse, GLO, JA Resorts, Kempinski, Leela, Lungarno, Marco Polo, Meritage, Meydan, Mokara, Mysk, Niccolo, NUO, Omni, Outrigger, Pan Pacific, PARKROYAL, QT, Rydges, Shaza, The Residence by Cenizaro, Thon, Tivoli, Ultratravel Collection and Viceroy. For more information, visit gha.com
About JA Resorts & Hotels
Dubai-based JA Resorts & Hotels, owned by the Dutco Group of Companies, is an international hospitality company with over 30 years' experience in managing and operating resorts and hotels in Dubai, the Maldives and the Seychelles. The award-winning portfolio includes five-star hotels and private island resorts, 4-star mountain retreats, luxury serviced apartments, unique dining experiences and professional sporting facilities. For more information on JA Resorts & Hotels, please visit www.jaresortshotels.com