This market research report segments the global floral flavors market into the following applications (beverage industry and food industry) and key regions (the Americas, APAC, and EMEA).
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In this report, Technavio analysts highlight the health benefits of edible flowers as a key factor contributing to the growth of the global floral flavors market:
Health benefits of edible flowers
Floral flavors and ingredients are used in food and beverages because they impart not only distinct flavors but also possess several health benefits. Flowers contain various levels of anti-oxidants, minerals and vitamins, and other nutrients. They enhance the taste and aroma of food and beverages without adding any extra calories. Different flowers and their extracts have different applications. Hibiscus-infused drinks such as hibiscus tea help in lowering blood pressure, support healthy cholesterol and triglycerides, fight cancer, prevent oxidative stress, reduce the risk of obesity, act as anti-depressants, and prevent the formation of kidney stones.
Rose-infused drinks such as rose tea also have many benefits. Rose tea has anti-bacterial, antiseptic, anti-oxidative, anti-allergen, and anti-inflammatory properties. It further helps in strengthening the immune system, improve digestive system, cure a sore throat, maintain urinary tract health, and cure constipation and diarrhea.
According to a senior analyst at Technavio for food research, “Jasmine tea also offers numerous health benefits such as prevention of gastrointestinal disorders, relieving stress, prevention of cancer, control of diabetes, and boosting immunity system. Orange blossom water is another healthy floral-flavored drink that helps in treating digestive problems, heal wounds, soothe skin irritation and rashes, and promote sleep.”
Floral flavoring ingredients can be easily complemented with other fruits and fruit flavors, thereby enhancing the nutritional value of the end-product. But, it is recommended to read the nutrition labels before purchasing any floral flavor to confirm that it contains a significant amount of desired ingredients and to avoid any ill effect.
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Global floral flavors market geographical segmentation
EMEA held the largest share in the global floral flavors market, accounting for more than 44% of the market share. The Americas held the second largest share in the market. The market share of EMEA is expected to decrease slightly during the forecast period. However, the market share of the Americas is expected to increase to some extent over the next few years.
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