OMAHA, Neb.--(BUSINESS WIRE)--Orion Advisor Services, LLC ("Orion"), the premier portfolio management solution provider for registered investment advisors, will provide its innovative portfolio management system to Cedar Brook Financial Partners, a Cleveland-based RIA with over $2 billion in assets under management and 29 investment advisor representatives.
After a methodical evaluation, including more than half a dozen portfolio management vendors, Cedar Brook chose Orion for its ability to implement a highly integrated solution with the efficiency necessary to create a scalable platform for growth.
“Cedar Brook identified requirements that only Orion could fulfill,” said Ryan Donovan, Vice President, Business Development at Orion. Among those needs were integrations with client relationship management, financial planning, and custodial platforms. Complex payout reporting and automated tax optimization in trading were other important factors in their decision, Donovan said.
Cedar Brook, which was founded in 2005, grew swiftly to become one of the largest independent wealth management firms in Ohio – serving clients from five offices across three states. But their success presented a challenge: dozens of advisors with unique needs and a variety of payout structures.
Within Cedar Brook’s legacy system, investment reporting was not tailored to the client conversation, Donovan said. Through a custom-branded client portal and mobile app, Orion enables Cedar Brook to deliver an interactive digital experience where a client will obtain the advisor’s reports as well as their custodial statements.
“We are confident with this new partnership with Orion, our advisor and client experience will become very robust,” said Bill Glubiak, CEO of Cedar Brook. Orion’s powerful integrations with Schwab, RIA in a Box, Redtail, eMoney Advisor, and others will be instrumental in building a strong technology offering for Cedar Brook’s advisors and in turn their clients, Glubiak said.
“The Orion system is scalable, easy to use, and can be customized to meet the unique needs of every one of our advisors and clients,” Glubiak said. “The Orion platform is at the core of our significant growth plans, and we couldn’t be happier with the service they have provided.”
“The greatest driver of our success has always been our flexibility and the strength of our integrations,” said Eric Clarke, Orion’s founder and CEO. “Whether it’s a custodial platform, a CRM, analytics tool or financial planning, the depth of Orion’s integrations give time back to advisors – time that becomes even more invaluable as a firm like Cedar Brook looks to scale.”
Orion Advisor Services, LLC (Orion) is the premier portfolio accounting service provider for advisors. Our firm has unique insights into the advisory profession because it was founded for investment advisors by an investment advisor in 1999. Orion frees advisors from back-office tedium so they can enjoy their business again by devoting their time and energy to better serving clients. Orion provides the integrated and fully customizable technology solutions that advisors need to help grow their businesses over the long term. The firm's technology solutions empower more than 1,300 firms, have $600+ billion in AUA and over 2 million accounts. For more, please visit www.orionadvisor.com or follow our news and insights via our blog.