SILICON SLOPES, Utah--(BUSINESS WIRE)--InsideSales.com, the No. 1 artificial intelligence (AI) growth platform for sales, today announced that it has added three more speakers to its exclusive Accelerate conference next month. Cate Gutowski of GE, Jill Rowley of Marketo, and Phillip Andersen of The Boston Consulting Group are scheduled to speak at the event March 5-8 at Snowbird Resort in Utah. Accelerate is the only growth conference exclusively for business executives using complex data and AI to manage their organization’s growth.
Limited to 350 senior executives from the nation’s top companies, the invite-only event is the only growth conference exclusively for business executives using complex data and AI to manage their organization’s growth. Accelerate is a combination of thought leadership and transformational business insights, giving attendees data-driven results that have powered the success of top sales organizations.
“Attendees can expect practical advice mixed with visionary ideas in the addresses from GE, Marketo and The Boston Consulting Group,” said Dave Elkington, CEO of InsideSales.com. “In sharing their own digital sales success story, the combination of their messages will be invaluable for every C-level business executive looking for what’s working and how to transform their use of technology to increase sales.”
GE (NYSE: GE) (www.ge.com) is the world’s Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive.
“One of the most exciting things in my career has been leading the transformation of selling at GE,” said Cate Gutowski, vice president of commercial sales & digital sales transformation, GE. “We utilized machine learning technology and data governance practices to create GE’s first Master Customer database, enabling our sales teams to leverage the power of the GE store. Sales can now use our new GE Insights tool in our CRM to find the information they need in seconds, enabling sales to grow the pipeline faster. Discussing new digital trends like this is what I’m most looking forward to at Accelerate 2018.”
San Mateo, Calif.-based Marketo, Inc. (www.marketo.com) offers the leading Engagement Platform™ that empowers marketers to create lasting relationships and grow revenue.
“The B2B buying environment is changing so fast that sales organizations must adapt their skillsets and toolkits to survive,” said Jill Rowley, chief growth officer, Marketo. “Part of any organization’s transformation to digital sales involves seeing through the eyes of your customer—knowing all about them and selling the way they want to buy. Accelerate is the place to learn this. It’s like an accredited sales enablement university crammed into 3 to 4 days. I can’t wait!”
The Boston Consulting Group
Founded in 1963, The Boston Consulting Group (BCG) (bcg) is a global management consulting firm and the world's leading advisor on business strategy.
“The highest growth companies are not just innovating their products but also innovating their go-to-market models with the most advanced digital B2B sales teams clearly taking the lead,” said Phillip Andersen, partner & managing director at The Boston Consulting Group. “Digital selling enables companies to reach new audiences, engage them in new ways and often at lower cost. Getting this right means investment and reinvention of people, processes and technology. Events like Accelerate provide an opportunity for B2B sales leaders engage with others on how to best deploy scarce resources across all three.”
To learn more about Accelerate—and see if you qualify to attend, please visit the Accelerate website.
InsideSales.com offers the leading artificial intelligence (AI)-fueled sales acceleration platform. Powered by Neuralytics®, a predictive analytics and AI engine with the industry’s largest collection of sales interaction data, the platform helps sales teams close more sales by efficiently engaging with the right prospects, at the right time, in the right way. Industry awards include the Forbes Cloud 100 list, CNBC Disruptor 50, and the 2017 AIconics Award for Best Artificial Intelligence Application for Sales and Marketing. Customers include ADP, Bank of America, Caesars Entertainment, CenturyLink, Fidelity Investments, Groupon, and Microsoft. For more information, visit www.insidesales.com.