CARMEL, Ind.--(BUSINESS WIRE)--Bolstra, an agile customer success platform, today announces the completion of a $1.5 million seed funding round and the addition of Steve Ehrlich as chief operating officer. Returning investors include Allos Ventures, 4G Ventures, Collina Ventures, and others. First time investor in Bolstra, VisionTech Angels also contributed to the seed round.
“VisionTech Partners is committed to providing financial and strategic support to innovative Indiana technology companies,” said Oscar Moralez, managing director at VisionTech Angels. “Both VisionTech Angels and VisionTech Angel Fund are enthusiastic investors in Bolstra as we recognize the power of the technology and the industry knowledge and experience of the leadership team. Like other investors, we can see how the Bolstra solution will change the way enterprise customer management is done.”
Bolstra’s customer success solution guides users through a series of best practices for customer engagement, assisting SaaS (software as a service) companies in maximizing retention and ultimately customer lifetime value. Through these best practices, customer success professionals are able to deliver on their customer’s desired outcomes which also leads to better upsell opportunities.
The seed funds will facilitate increasing Bolstra’s sales and marketing efforts along with the expansion of research and development resources to better address the needs of enterprise businesses to engage and bolster loyal customers.
SaaS industry veteran, Steve Ehrlich is joining Bolstra as chief operating officer. As the leader of several high-growth Midwest companies, Ehrlich helped shape and scale the likes of Software Artistry, Aprimo, Autobase, and most recently, PolicyStat.
“I’m more than ready to take on the customer success industry as the COO of Bolstra,” said Ehrlich. “Not only do I get to work with people I have utter confidence in, but I consider the Bolstra solution the future of customer engagement management. I am truly bullish on Bolstra.”
Bolstra CEO Haresh Gangwani adds,“It’s our mission to make Bolstra a verb within the enterprise SaaS industry. To do so, we need to continue momentum in sales, marketing and leadership efforts. With Steve’s wisdom, clarity and calm organizational leadership, and the infusion of capital into our sales, marketing and R&D teams, I’m confident that we’re positioned to scale Bolstra into a SaaS platform that XaaS companies cannot exist without.”
Bolstra is a Customer Success Management Solution for B2B companies with recurring revenue streams who recognize the importance of retaining customers by providing a consistently superior experience. Customers like PERQ, ClearObject, and Experian use the Bolstra solution to prescriptively manage their customers in real time. With the Bolstra solution, businesses see revenue growth, and enjoy increased satisfaction from their customers. Learn more about Bolstra by visiting Bolstra.com and connecting on Twitter and LinkedIn.