NEWPORT BEACH, Calif.--(BUSINESS WIRE)--Orange Label has announced a new podcast series entitled, “The 19.” Each month, the agency will produce a new, industry-specific episode that outlines response marketing insights in retail, healthcare and education. Covering everything from current events to business strategy, The 19 includes roundtable discussions with response marketing experts, interviews with industry influencers and conversations with everyday consumers, all in 19 minutes or less.
Derived from the sum of 1972, the year the agency was founded, The 19 offers a unique platform for the Orange Label team to share the expertise they have gleaned from over 45 years in the industry. Each episode will feature varied hosts, giving listeners the chance to get to know the Orange Label team and learn more about its history.
“The production of The 19 has been an exciting and fun experience for our team. From developing the content, to working audio magic in studio and actually hosting the podcast, the team has the opportunity to showcase our expertise. With a few episodes under our belt, it’s great to see that our content is attracting our target audiences, who are listening and engaging,” said Agency Principal, Rochelle Reiter.
All episodes of The 19: Retail and The 19: Healthcare will be available on iTunes and the Orange Label website. The 19: Education will begin production in January 2018. Visit the Orange Label Expertise page to learn more.
ABOUT ORANGE LABEL
As the leading response marketing agency, Orange Label provides support for all clients by focusing on brand, strategy, design, and media. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties, including healthcare, education and retail. Key current clients include Greenwell Farms and Kahoots Feed and Pet Stores, Dameron Hospital and Casa Colina Hospital and Centers for Healthcare. The agency principals are Wes Phillips, Rochelle Reiter and Debbie Nagel. Key Orange Label differentiators include its ‘Orange Exploration™’ fact-finding approach, powerful ‘View from the Field™’ research technique and ‘The Juice,’ a different-and-better client messaging method. For more information about Orange Label, visit www.orangelabeladvertising.com.