SAN FRANCISCO--(BUSINESS WIRE)--As part of the annual Transition conference, Percolate, the System of Record for Marketing®, will be announcing the addition of new Chief Marketing Officer, Scott Jones, reporting to cofounder and CEO, Noah Brier. The marketing veteran will drive brand development, global market expansion, and strategic industry partnerships.
Jones comes to Percolate with previous marketing leadership and general management experience at Responsys and Tealeaf, both through their respective acquisitions by Oracle and IBM. He also launched Origami Logic, a cloud-based marketing analytics provider used by brands such as American Express, Intel, Procter & Gamble and Visa.
“Scott understands the marketing process and has proven that he can develop markets and grow teams,” said Noah Brier, cofounder and CEO of Percolate. “His experience will help us work with more leading enterprise marketing organizations, and his understanding of the modern marketer, and the tools and processes they need for digital transformation, will enable us to serve them better. We’re thrilled to have him join the team.”
Most recently, Jones led the marketing and business development teams for Entelo, a LinkedIn competitor for enterprise talent acquisition teams. There he helped the company develop and scale its global enterprise business, acquiring customers such as Cisco, Target, TripAdvisor and Wells Fargo, among others.
“I’ve had the fortune of working with some of the most innovative organizations during my career, and Percolate continues that trend,” said Jones. “I am excited about partnering with the 800+ brands using Percolate to drive their marketing strategy, global content, and integrated campaigns. Transition will be a great place to start that process.”
Percolate’s annual Transition conference, now in its fourth year, encourages marketers to grapple with big ideas and what they mean for the industry. It will take place on Thursday, September 28th at Spring Studios in Tribeca, New York City. At this invite-only event, Transition New York brings together marketing executives for a day of talks led by industry leaders. This year’s theme, The Path to Digital Change, explores how global brands are tackling digital transformation and future-proofing their strategies.
Speakers include Beth Comstock, Vice Chair at General Electric, Raja Rajamannar, Chief Marketing & Communications Officer at Mastercard, Kim Metcalf-Kupres, Chief Marketing Officer at Johnson Controls, Rishi Dave, Chief Marketing Officer at Dun & Bradstreet, Ryan Lauder, Director of Consumer Engagement at TaylorMade Golf, and Theresa McDonnell, Director of Digital Content and UStudio Editor at Unilever. They will share their strategies for driving digital change and adapting the way they work to deal with modern marketing demands. Attendees will also see a live release of Percolate’s latest product capabilities.
Percolate is The System of Record for Marketing®. Backed by Sequoia Capital, Lightspeed Venture Partners, and GGV, Percolate is one of the fastest growing companies in enterprise software. More than 800 global brands, including Cigna, Cisco, GE, IBM, Levi’s, Mastercard, Stanley Black & Decker, and Unilever trust Percolate to manage their global content marketing, increase sales growth, and improve the customer experience they deliver. Visit www.percolate.com for more information.