NEW YORK--(BUSINESS WIRE)--LittleThings, with 110 million monthly unique visitors, continues its dominance as the largest women’s lifestyle site. Joe Speiser, Founder and CEO, stated: “May was an incredible month for us, including hosting our first NewFronts, the announcement of our channel partnerships with Pluto TV and Xumo, and the achievement of 135 million click-to-play video views on our site. We are kicking off June with the launch of our 13th show (The Daily Glow), an additional distribution outlet with TubiTV, and the announcement of some key hires and promotions within our executive ranks.”
Evan Gotlib, formerly of Mic, Disney, and Condé Nast, has joined as SVP of Sales. Evan will lead the growing direct sales team located in New York City, Chicago, and Los Angeles. The team focuses exclusively on branded and sponsored content, including the Facebook Live and long-form programming.
"I've always admired LittleThings’ engaging content, impressive reach, and established position in the digital-video landscape," Gotlib said. "The feel-good storytelling is memorable and highly engaging, and I look forward to strengthening its brand partnership platform, bringing its content to partners who share in its optimistic ethos."
Justin Festa has been promoted to Chief Digital Officer, recognizing his success in programmatic monetization, ad operations, and expansion of responsibilities to include product and business development. Joining Justin’s team is Michael Hsu, formerly of PopSugar and Tremor Video, as Vice President of Business Development.
“It has been a privilege to be a part of the incredible growth here at LittleThings. I am excited to work closely with Product and Business Development on our next phase as we expand our footprint and make our meaningful content available on many platforms,” Festa said.
Maia McCann, Editor-in-Chief, was also named EVP of Programming, reflecting her expanded responsibilities in long-form, original, and Live programming. McCann has added Jordan Zaslow, renowned for her branded content success and featured in Sheryl Sandberg’s Option B, to the team as Executive Producer of LittleThings Productions. This week, McCann was also honored by Folio’s Top Women in Media Awards in the Rising Stars category.
“Building LittleThings’ productions and live studios has been a hugely rewarding team effort. With the launch of The Daily Glow this week, we’ll be producing four hours of original programming per day,” McCann said. “I’m looking forward to making LittleThings a household name as we continue to add distribution partners to our roster.”
“Joe and I couldn’t be more excited to have Evan joining us and to recognize the ever-expanding contributions of Justin and Maia to the success of LittleThings,” stated Gretchen Tibbits, President and COO. “We look forward to the continued expansion of our programming, serving our audience across multiple platforms, and providing opportunities for brands to collaborate with our branded content team to reach our highly engaged audience in the ultimate brand-safe environment.”
Headquartered in New York City, LittleThings is the #1 digital lifestyle destination publishing engaging, meaningful content for women across generations. LittleThings employs a growing team of 100+ media professionals, creatives, and digital experts who help scale and distribute impactful programming. With an unparalleled audience of 110 million monthly uniques, LittleThings achieves the highest engagement per article on Facebook, garners 135 million click-to-play O&O view views, and receives 13+ million monthly Live views.