DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of the "Economic Times Wealth, Retail Investor's & Consumer Surveys - Insurance Report" report to their offering.
The Deep-Dive Sector Specific - Insurance Report will give the entire depth of information on each Financial Asset Class everything from:
- Financial literacy
- Key influencers and drivers
- Barriers to purchase
- Channel used to research, purchase or renew financial products
- Buying experience
- Usage behaviour
- Customer Satisfaction
- Aspects specific to each financial asset class
- Future Intent
Penetration of insurance (Life and General combined) among the urban Internet users in India stands at an inspiring 83 percent. Many urban Internet consumers are not aware of the nuances of most life insurance products - be it Endowment Plans, Term Plans, Annuities or Unit-Linked Insurance Plans (ULIPs), among others. For example, only three out of ten urban internet consumers really know what an annuity plan is. Barely half of the urban netizens knew what a term plan is.
The awareness about the four insurance products mentioned above dips further among urban netizens in the northern parts of the country. The younger urban net-savvy ones score really low on awareness. Urban India believes that their insurance cover should be almost double of their present coverage. That means, the coverage amount should be around Rs. 3.5 million from Rs. 1.9 million presently and similarly for health insurance, coverage amount should be Rs. 1.1 million from Rs. 0.6 million.
These findings present a serious challenge as well as a unique opportunity to the insurance industry that has clocked 20 percent annual growth in 2016.
Key Topics Covered:
Chapter 1: Penetration
Chapter 2: Consumer Profile
Chapter 3: Insurance Literacy
Chapter 4: Channel of sales
Chapter 5: Key influencers and considerations
Chapter 6: Insurance cover perception - sufficiency
Chapter 7: Insurance cover perception - aspiration & adequacy
Chapter 8: Online behaviour
Chapter 9: Grievance
Chapter 10: Future Intent
For more information about this report visit http://www.researchandmarkets.com/research/bpnvw4/economic_times