LONDON--(BUSINESS WIRE)--RBTE 2017, BOOTH #450 -- Verifone today announced that it has extended its omni-channel Payment as a Service solution in the U.K. to support mobile point of sale (mPOS) and unattended devices. The solution will be on display at the Retail Business Technology Expo (RBTE) 2017.
Traditional “brick and mortar” retailers in the U.K. and other mature markets are being challenged by changing consumer demands and the growing popularity of e-commerce. While the majority of consumer purchases are made in physical stores, shoppers want an in-store experience with the same convenience and personalization they have grown accustomed to online.
Benefits for merchants
Some of the U.K.’s biggest retailers are meeting these new demands with Verifone’s Payment as a Service solution. This comprehensive device and gateway platform protects merchant and consumer data with encryption, while increasing transaction speeds and simplifying compliance with industry standards. It connects retailers’ in-store and e-commerce channels, providing a holistic view of sales performance and advanced consumer data across all online and physical points of sale.
Access to such information enables retailers to provide more seamless experiences across in-store and online sales channels, improve personalization and targeting, and create more ways to close sales. By broadening the solution’s technology suite to include the Verifone e355 and UX series of devices, Verifone’s U.K. clients can now deliver highly-targeted, personalized customer experiences far beyond the e-commerce site and in-store till:
- Anywhere in the store. The Verifone e355 mobile point of sale (mPOS) device enables high-touch selling, real-time access to customer profiles, ready access to inventory systems, and the ability to make a sale from anywhere.
- Unattended environments. With Verifone’s UX series of devices, retailers can also extend the in-store experience to kiosks, vending machines, self-checkout stations and other unattended environments.
“Today’s consumers want to shop and pay however and whenever they want,” said Kevin Freeguard, Vice President and Managing Director, Verifone, UK and Ireland. “By extending the reach of our solution’s capabilities, retailers can now deliver memorable omni-channel experiences that strengthen their brand to customers not only at the checkout counter, but throughout the store—even unattended points of sale. “
Another enhancement is the solution’s integration with the Verifone Commerce Platform. This cloud-based platform enables retailers to quickly and easily customize the point of sale with third-party or proprietary apps, which they can download without having to recertify their devices. This allows retailers to safeguard customers’ sensitive payment information, while providing the flexibility to evolve as technology and consumer demands change.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 for VeriFone Systems, Inc.
This press release includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations or beliefs and on currently available competitive, financial and economic data and are subject to uncertainty and changes in circumstances. Actual results may vary materially from those expressed or implied by the forward-looking statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of VeriFone Systems, Inc., including many factors beyond our control. These risks and uncertainties include, but are not limited to, those associated with: the successful rollout of our PaaS solution supporting mPOS and unattended devices, execution of our strategic plan and business initiatives and whether the expected benefits of our plan and initiatives are achieved, short product cycles and rapidly changing technologies, our ability to maintain competitive leadership position with respect to our payment solution offerings, our assumptions, judgments and estimates regarding the impact on our business of the continued uncertainty in the global economic environment and financial markets, our ability to successfully integrate acquired businesses into our business and operations, our ability to protect against fraud, the status of our relationship with and condition of third parties such as our contract manufacturers, distributors and key suppliers upon whom we rely in the conduct of our business, our dependence on a limited number of customers, the conduct of our business and operations internationally, our ability to effectively hedge our exposure to foreign currency exchange rate fluctuations, and our dependence on a limited number of key employees. For a further list and description of the risks and uncertainties affecting the operations of our business, see our filings with the Securities and Exchange Commission, including our annual report on Form 10-K and our quarterly reports on Form 10-Q. The forward-looking statements speak only as of the date such statements are made. Verifone is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.
Verifone is transforming everyday transactions into opportunities for connected commerce. We’re connecting payment devices to the cloud—merging the online and in-store shopping experience and creating the next generation of digital engagement between merchants and consumers. We are built on a 35-year history of uncompromised security with approximately 30 million devices and terminals deployed worldwide. Our people are trusted experts that work with our clients and partners, helping to solve their most complex payments challenges. We have clients and partners in more than 150 countries, including the world’s best-known retail brands, financial institutions and payment providers.
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