FREMONT, Calif.--(BUSINESS WIRE)--A new challenger approaches: ASUS Republic of Gamers (ROG), a provider of innovative technology for dedicated gamers, today announced its sponsorship of NRG eSports, a professional gaming team. NRG eSports counts legendary pro athletes Shaquille O’Neal and Alex Rodriguez, MLB player Jimmy Rollins, as well as Co-Owners of the Sacramento Kings, Andy Miller and Mark Mastrov, among its key investors and advisors. As part of this sponsorship, NRG will receive exclusive premium PC hardware from ASUS ROG, including desktops, laptops and monitors.
NRG eSports competes in a number of arenas, bringing the likes of Seagull of Overwatch and Nairo of Super Smash Bros., among others, together for a show of world-class talent and passion. The global eSporting brand joins a number of major eSports organizations sponsored by ASUS ROG, including PSG eSports, Echo Fox, Ninjas in Pyjamas, and DreamHack Masters.
"We’re very excited to partner with NRG eSports and provide them with high performance hardware," said Vivian Lien, Chief Marketing Officer of ASUS North America. “NRG eSports combines the top gaming talent across the world, and we look forward to supporting them every step of the way.”
“eSports tournaments are drawing audiences that rival the biggest sporting events I’ve experienced,” said NRG eSports Co-Owner and Advisor Shaquille O’Neal. “We need the most hardcore technology for that intensity of competition and ASUS meets those demands.”
The partnership with NRG eSports helps ensure that ASUS ROG stays at the forefront of the industry, allowing them to work closely with players and gain valuable insight on what it takes for them to stay competitive and operate at peak performance.
“Both NRG eSports and ASUS ROG are committed to growing the gaming community and showcasing the talent and dedication the NRG players have for their craft,” said Brett Lautenbach, President of NRG. “Our partnership allows our players to align their passion with their careers, and be part of an industry that is rapidly growing.”
As a part of the sponsorship, NRG eSports players will share their own experiences using ROG hardware with the eSports community, including player streams, behind-the-scenes content from the leading eSports events and more. In addition to supporting the team with its award-winning technology, ASUS ROG will appear on the official NRG eSports jerseys for the teams in “Counter-Strike: Global Offensive,” “Gears of War,” “Hearthstone,” “Overwatch,” “Rocket League,” “Super Smash Bros.” and “SMITE.”
ASUS is one of Fortune magazine’s World’s Most Admired Companies, and is dedicated to creating products for today and tomorrow’s smart life. Our comprehensive portfolio includes Zenbo, ZenFone, ZenBook and a range of IT devices and components, along with AR, VR and IoT. ASUS employs more than 17,000 people worldwide and over 5,500 world-class R&D talents. Driven by innovation and committed to quality, the company won 4,385 awards and earned approximately US$13.3 billion of revenue in 2016.
About NRG eSports
NRG eSports was founded by Andy Miller and Mark Mastrov, co-owners of the Sacramento Kings in 2015. NRG counts advisors Shaquille O'Neal, Alex Rodriguez, and Jimmy Rollins among its investors. NRG have quickly become one of the most-loved teams in North America, with an exciting blend of young, upcoming talent and established veterans. NRG fields teams across Vain Glory, Overwatch, CSGO, Smite, and Rocket League, as well as Smash and Hearthstone players and is home to the back to back SMITE World Champions. NRG eSports is the current reigning world champions in SMITE and the current North American champions in Rocket League.
About ASUS ROG
Republic of Gamers (ROG) is a sub-brand of ASUS, created in 2006 to provide gamers with battle-winning gear. ROG continues to be the first choice for gamers and participates in international gaming and overclocking events — including QuakeCon, BlizzCon and DreamHack. Record-breaking ROG gear includes motherboards, graphics cards, notebooks, desktops and monitors, plus audio equipment and mice. Simply, ROG is the choice of champions.