The Indian chocolate market in precedent years has been witnessing tremendous growth in terms of value as well as volume. The governance of market is maintained by large international giants through franchisee and expansion into new markets which is leading to the growth of the chocolate industry in India. India is a market of huge opportunity and it will continue to grow at a healthy rate in the next few years to come.
An average Indian shopper currently buys less than 150 grams of chocolate a year, while a typical UK shopper buys more than 6 kilograms of chocolates every year. This provides a huge opportunity to the marketers; because of which many players are foraying into the industry. The chocolate market has a positive outlook also due to phenomenal growth in the confectionery industry, rising per capita income and gifting culture in India.
According to the report, Mondelez India, Ferrero and Nestle India top the charts with more than 65% of the overall chocolate market. International brands like Mars and homegrown brand Amul are slowly trying to gain the momentum. Urban people are becoming more aware and conscious about chocolate brands and thus dominate the chocolate consumption heavily. Affluent urban consumers are now even demanding premium chocolates which are more costly than the regular ones. Manufacturers are keen to tap this section of consumers and are introducing premium or higher-priced products into the market.
- Ferrero India Pvt. Ltd.
- Gujarat Cooperative Milk Marketing Federation Ltd.
- Mars International India Pvt. Ltd.
- Mondelez India Foods Pvt. Ltd.
Nestle India Limited
Key Topics Covered:
1. Executive Summary
2. Global Chocolate Market Outlook
3. India Chocolate Market Outlook
4. Company Profiles
For more information about this report visit http://www.researchandmarkets.com/research/b6q8ct/india_chocolate