CORRECTING and REPLACING Showcase Cinemas to Participate in Ben & Jerry’s Free Cone Day!

Showcase Cinemas to participate in Ben & Jerry's Free Cone Day (Graphic: Business Wire) National Amusements, Inc.

NORWOOD, Mass.--()--Please replace the release with the following corrected version due to multiple revisions.

The corrected release reads:


National Amusements, Inc., a world leader in the motion picture exhibition industry, announced today that for the first time it will participate in Ben & Jerry’s Free Cone Day. On April 4 from 12 p.m.-8 p.m., movie-goers at select locations in Massachusetts, New Jersey, New York and Rhode Island are invited to visit the Ben & Jerry’s counter to receive a free ice cream cone. The offer is even sweeter since Free Cone Day falls on Bargain Tuesday, when general admission price is reduced to $8.50 per ticket.

"We are delighted to be participating in Free Cone Day for the first year ever and are proud to be Ben & Jerry’s largest operator,” said Mark Malinowski, Vice President of Global Marketing for National Amusements. “As a progressive business, we share many values with Ben & Jerry's, including their commitment to showing appreciation to loyal customers.”

Ben & Jerry’s has been a strong advocate of such social causes as marriage equality, racial equity, climate justice, and ensuring that their ice cream is made the best way possible which includes sourcing Fairtrade and non-GMO ingredients. For the past 38 years, Ben & Jerry’s has used Free Cone Day to thank customers for their loyalty and support and as a reminder that giving back to the community is just as sweet as free ice cream.

The following Showcase Cinemas locations will participate in Free Cone Day.

  • Massachusetts: Dedham, Foxboro, Lowell, Millbury, Randolph, Revere, Worcester
  • New Jersey: Edgewater
  • New York: Bronx, Brooklyn, Farmingdale, Holtsville, Jamaica, White Plains, Whitestone, Yonkers
  • Rhode Island: Warwick Mall

For movie showtimes, tickets, and more information about Showcase Cinemas, please visit

For more information about Free Cone Day, visit

National Amusements, Inc., is a world leader in the motion picture exhibition industry operating more than 935 movie screens in the U.S., U.K. and Latin America.

National Amusements delivers a superior entertainment experience in theatres around the world under its Showcase, Multiplex, SuperLux and Cinema de Lux brands. Based in Norwood, Massachusetts, National Amusements is a closely held company operating under the third generation of leadership by the Redstone family. National Amusements is also an equal partner in the online ticketing service and is the parent company of both Viacom and CBS Corporation. Visit them at

As a social justice company, Ben & Jerry’s believes in a greater calling than simply making a profit. Ben & Jerry’s incorporates Linked Prosperity into its business practices in a number of ways including a focus on values-led sourcing. The company produces a wide variety of super-premium ice cream, non-dairy frozen dessert, yogurt and sorbet using high-quality, responsibly sourced ingredients. Ben & Jerry’s, a Vermont corporation and wholly-owned subsidiary of Unilever, operates its business on a three-part Mission Statement emphasizing product quality, economic reward and a commitment to the community and became a certified B Corp (Benefit Corporation) in 2012. Ben & Jerry’s products are distributed in over 35 countries in retail, franchised Ben & Jerry’s Scoop Shops, restaurants and other venues. The Ben & Jerry’s Foundation’s employee-led grant programs totaled $2.4MM in 2016 to support efforts to improve social and environmental justice throughout the United States. For the inside scoop on Ben & Jerry’s visit


marlo marketing
Erin DeVito, 617-375-9700


marlo marketing
Erin DeVito, 617-375-9700