This February, Ideal Protein Puts the Spotlight on Heart Health

Maintaining a healthy weight can help prevent heart disease, the leading cause death in the United States

This February, Ideal Protein gets to the heart of the matter. (Photo: Business Wire)

GATINEAU, Quebec--()--Heart disease is the leading killer of U.S. men and women, and responsible for 1 in 4 deaths, more than all forms of cancers combined. During February’s Heart Health observance, Ideal Protein, provider of a medically designed weight management protocol, joins cardiologists and other physicians across North America to promote heart health, by offering tools and education to reach and sustain a healthy weight.

Tim Callahan, President of Ideal Protein, said, “Heart disease is the leading cause of early mortality in men and women, especially those aged 55-70 – the baby boomers. In fact, over 70% of people aged 60-79 have some form of cardiovascular disease. Although smoking rates are down in this population, obesity rates are way up. At the heart of the matter, we owe so much to this generation, and they have not had the resources to address the problem. Reaching and maintaining a proper weight can help them achieve sustained heart health and live the long, healthy lives they deserve.”

Over two-thirds of people in the U.S. are overweight or obese. Excess weight is associated with metabolic syndrome, coronary heart disease, stroke, hypertension, and type 2 diabetes. The American Heart Association (AHA) and the American College of Cardiology (ACC) recommend that obesity be treated as a chronic disease that requires ongoing medical oversight.

“In protecting heart health, avoiding obesity is critical, especially as we age,” said Douglas W. Rothrock M.D., Board-Certified cardiologist and Chief Medical Advisor of Ideal Protein. “In my practice, I offer my patients preventative tools to maintain an optimal weight and improve their parameters of metabolic and cardiovascular health, keeping them healthy for the long term.”

Heart disease associated with overweight and obesity can come with sudden, serious consequences. A heart attack occurs when blood flow to the heart is blocked. Usually, the first sign of a heart attack is loss of consciousness and a faint or absent pulse. Some people experience intense and uncomfortable chest pain or pressure, shortness of breath, nausea or vomiting. Cardiac arrest is more of an “electrical” problem, and occurs when the heart stops beating and is unable to pump blood to the lungs, brain, and other organs.

Unfortunately, the signs of cardiac distress can be easily missed or ignored, especially in women. Almost two-thirds of women who die suddenly of heart disease have not had previous symptoms. Although both sexes can experience chest pressure, heart attacks can occur in women without any chest sensation at all. Symptoms in women include shortness of breath, pressure or pain in the abdomen, lightheadedness, upper back pressure or extreme fatigue. Fewer women than men survive their first heart attack.

“By nature, many women tend to place others before themselves. Sometimes they put their own health on the back burner, even minimizing the warning signs of heart disease – which can be so different than the symptoms in men,” Callahan continued. “It is critical that we encourage women to address their heart health. A comprehensive, education-based lifestyle building and lifestyle living approach to weight loss and weight maintenance can support women on their heart health journey.”

According to the American Heart Association:

  • About 85.6 million Americans are living with some form of cardiovascular disease or the after-effects of stroke.
  • About 2,150 Americans die each day from heart disease, stroke and other cardiovascular diseases, about one every 40 seconds.
  • About 735,000 people in the U.S. have heart attacks each year. Of those, about 120,000 die.

The Ideal Protein Protocol, a four-phase, low carbohydrate, moderate protein, ketogenic weight management solution, employs a science-based approach to weight loss and weight maintenance, with a focus on lifestyle living and lifestyle building. The pillars of the Ideal Protein Protocol are nutritional guidance, ongoing coaching and support, education, and medical oversight.

To join the ranks of doctors fighting obesity, visit Doctors Fighting Obesity on Facebook or follow @DrsFightObesity on Twitter.

About Ideal Protein

The Ideal Protein Protocol is medically designed and developed and is consistent with evidence-based guidelines for long-term weight loss management. The approach is a proven, four-phase protocol that features two key components: a 12-month stabilization period and healthy lifestyle education to help maintain long lasting results. It incorporates ongoing one-on-one coaching, customized lifestyle guidance tools, access to educational, inspirational and interactive resources, and a plan that is outcomes-focused to help maintain healthy, long-term results. The protocol tackles the root cause of Metabolic Syndrome – the body’s overproduction of insulin – by restricting consumption of sugars and carbohydrates, achieving optimal results through lowering poor fat intake, while maintaining adequate protein intake to preserve muscle mass. The protocol is available through licensed healthcare providers, trained clinics and coaches. For more information, visit


Media Contact for Ideal Protein:
Joy Scott
(818) 610 0270

Release Summary

As heart disease is the leading cause of death in the United States, Ideal Protein emphasizes the importance of heart health during February's Heart Health observance.


Media Contact for Ideal Protein:
Joy Scott
(818) 610 0270