ATLANTA--(BUSINESS WIRE)--After studying store purchasing patterns, RaceTrac found its top sellers from 5:00 a.m. to 10:00 a.m. aren’t typical breakfast items. In fact, TracFanatics purchase a wide range of items during the early hours of the day like hot dogs, energy drinks and bags of ice. In order to illustrate the uniqueness of their guests’ breakfast pallet, RaceTrac created an infographic to highlight what gets their guests going in the morning.
Stop by RaceTrac in January for a sweet deal: buy a breakfast sandwich, get any size coffee for $0.50.
*All statistics are averages of sales metrics gathered between October 1 and February 29, 2016.
Headquartered in Atlanta, Georgia, third-generation led, family-owned RaceTrac has been serving guests since 1934 and now operates more than 425 convenience store locations in Georgia, Florida, Louisiana and Texas. In January 2012, RaceTrac introduced its new store prototype featuring Swirl World frozen treats, an expanded coffee bar and fresh salads, sandwiches, fruits and bakery items delivered fresh daily. While operating under its mission of making people’s lives simpler and more enjoyable, the company has been named a top workplace across the four states in which it operates, as well as recognized on Forbes list of largest private companies (1998 - 2015). Convenience Store News has honored RaceTrac on the Top 100 Convenience Stores list (2003 – 2015) and as Retail Innovator of the Year (2012). In 2014, RaceTrac CEO Allison Moran was recognized by Convenience Store News as a “Woman of the Year" and Convenience Store Decisions named RaceTrac as its “Chain of the Year.” For more information, visit RaceTrac on Facebook, Twitter, Instagram, Web and LinkedIn.