LAS VEGAS--(BUSINESS WIRE)--Jasco Products, leader in consumer electronics, LED lighting, and mobility products, announced today they are partnering with professional athlete and MMA fighter, Justin Wren, at CES 2017. To kick off the partnership and raise awareness of the global water crisis, Jasco is hosting Justin Wren as a special guest and brand collaborator for the new line of Eco Survivor outdoor tech accessories, including rugged ultra-bright lanterns, waterproof mobile power packs, Bluetooth speakers, and more launching at CES. Wren will discuss his charity, Fight for the Forgotten, sign autographs and be available for photos at designated hours in the Jasco booth. CES attendees can join the fight to help end the global water crisis by visiting booth #12000 (Central Hall).
Jasco is helping the fight to end the water crisis by pledging 50 percent of Eco Survivor proceeds to clean water projects. Eco Survivor products are about capturing the spirit of rugged durability, overcoming the elements and standing up to life’s many challenges. The biggest challenge for millions of people today is access to clean water that is often directly beneath their feet. The global water crisis claims 3.4 million lives each year.
Jasco’s ‘Giving Hope’ Foundation works with a number of non-profits including Water4, which empowers Justin Wren’s initiative, Fight for the Forgotten, to help achieve the mutual goal to solve the global water crisis in our lifetime. Through the collaborative impact platform, the Giving Hope Foundation has helped raise over $1 million for clean water projects in the past three years.
How You Can Join the Fight at CES
- Stop by the Eco Survivor area in the Jasco booth #12000, Jasco will donate $1 for every badge scanned.
- Jasco will donate an additional $1 for every social media post that includes #EcoSurvivor and @Jascoproducts.
Visitors can also be entered to win daily giveaway prizes and be
entered twice by posting on social media!
(No donation necessary. Must tag @jascoproducts with the hashtag #EcoSurvivor to be qualified).
- Jasco will match all contributions dollar-for-dollar during CES.
- There will be designated meet-and-greet times with Wren at the Jasco booth between January 5 and 7. Follow @jascoproducts and @TheBigPygmy for live updates from the show floor.
Many know Justin Wren as a national champion wrestler who became a UFC fighter. Wren now prefers to be known as “The Big Pygmy.” A mission trip to the Congo several years ago changed his life forever. His new fight in life became freeing the Mbuti Pygmy tribe from modern day slavery, who were without a voice or access to clean water. Justin partnered with Water4 to provide that, and they ultimately joined forces. Wren and Water4 have established over 55 water wells and purchased 3,000 acres on which large numbers of Pygmies now live freely.
"The land purchases were huge," Wren added. "Giving them some land of their own that they could be free on -- but water was what really softened the hearts of their oppressors. There are really two innovations to this sustainable method for drilling wells. One is a pump system that can be made using locally available and relatively inexpensive materials, and the second is training the locals to expand sustainable wells themselves, which not only provides clean water, but also provides them a livelihood.”
Learn more about how you can join the fight and make a difference at CES by visiting the Eco Survivor area in the Jasco booth at CES (Booth #12000, Central Hall). You can also learn more about how Water4 and Justin Wren are working together with Jasco to put life-size dents in the world water crisis by visiting http://www.water4.org/jascoces or the online media kit to download press materials.
Water4 is a 501(c) 3 public charity headquartered in Oklahoma City, Oklahoma, and was founded in 2008 with the mission of providing at-risk, indigenous people access to clean water. As the Water4 approach is implemented in impoverished areas, the economic impact is felt immediately, as water well-related jobs are created, fresh water sources are established; and the health, welfare, and education of local people are greatly improved. Water4 is active in more than 15 countries and has helped more than a quarter million people gain access to clean water.
At Jasco, we design and develop products to simplify your life and connect your home. Jasco provides one of the most comprehensive product offerings in home automation, lighting, security, home entertainment, power and mobility products. While providing our retail partners full and far-reaching product assortments, we use our commitment to design, research and development to bring to market a steady flow of product innovations that energize and invigorate the home and mobile solution landscape. For more information, please visit www.byjasco.com.