Baby and Child Proofing Products – Market Drivers and Forecast From Technavio

LONDON--()--Technavio analysts forecast the global baby and child proofing products market to grow at a CAGR of almost 7% during the forecast period, according to their latest report.

The research study covers the present scenario and growth prospects of the global baby and child proofing products market for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of baby and child proofing products for children aged 0-4 years.

The baby and child proofing products market has high penetration rates in developed countries in Europe and North America, which have high awareness about these products. However, the market is at a nascent stage in APAC, MEA, and South and Central America. The growing demand from countries such as China, Japan, Oman, Kuwait, and Brazil is expected to contribute to market growth. China shows the highest growth potential in this market. The rise in the number of dual-income families, increased awareness of baby care products especially baby safety products, and concerns over the health and safety of children are propelling the growth of the global baby and child proofing products market.

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Technavio consumer and retail analysts highlight the following three factors that are contributing to the growth of the global baby and child proofing products market:

  • Parents hiring child safety specialists
  • Hotels and resorts offering childproof rooms
  • Voluntary/government initiatives supporting child safety

Parents hiring child safety specialists

According to the National Center for Injury Prevention and Control, every year 20%-25% of the children sustain an injury which is severe enough for medical aid, or bed rest. Annually, the statistics of injury and deaths to infants and babies in the home are increasing. Almost 80% of all the child deaths occur at home, due to burning, poisoning, choking or drowning. Most of the baby and child injuries could have been prevented with a thorough consultation and safety implementation with a baby-proofing expert. Therefore, parents are nowadays opting for baby proofing services and are consulting experts for the safety of their kids.

Brijesh Kumar Choubey, a lead toys and baby products analyst at Technavio, says, “Many initiatives have been initiated by various organizations to ensure the safety of child and baby. The International Association for Child Safety(IACS), is a network of child safety baby proofers and professionals.”

Hotels and resorts offering childproof rooms

Baby and child proofing is gaining more prominence, as parents have greater access to information on child injury and greater variety of products to help prevent it. The baby and child safety has become so important for the parents, that nowadays even hotels and resorts are opting for baby and child proof services to be more kid-friendly. Hotels are fitting more rooms based on reviews on the popular booking sites, as when it comes to the safety of child, parents are relatively preferring hotels with child safety provisions. The child-friendly hotels include, creating a unique experience, amenities, entertainment and activities for kids, and safety measures. Most of the hotels also provide child proofing kits in the room. The hotels are becoming aware what the parents want in terms of safety and are taking proper actions.

Voluntary/government initiatives supporting child safety

Baby and child proofing products have become an important market. Many voluntary and government initiatives are encouraging and guiding consumers to use baby and child proofing products. These regulations are imposed on the manufacturers as well for standardized production. The International Association for Child Safety (IAFCS) is one such body that regulates the professional childproofing market with its members who educate parents, evaluate homes for child safety, and install safety products.

There are thousands of voluntary consensus safety standards, and there are many voluntary standards for individual consumer products. A few of the voluntary standard organizations are ASTM and CSA Group. These standards bring the industry groups, government agencies, and consumer groups together to agree on best consumer product safety practices,” asserts Brijesh.

Top vendors:

  • Cardinal Gates
  • Dorel Juvenile Group
  • Dreambaby
  • KidCo
  • Munchkin

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Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 630 333 9501
UK: +44 208 123 1770
www.technavio.com

Release Summary

Technavio analysts forecast the global baby and child proofing products market to grow at a CAGR of almost 7% during the forecast period, according to their latest report.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 630 333 9501
UK: +44 208 123 1770
www.technavio.com