DALLAS--(BUSINESS WIRE)--Tomorrow morning, polls open for the 58th quadrennial United States presidential election, while the polls* for Omni Hotels & Resorts’ “Polling for Cocktails” campaign come to a close. Polling results throughout the eight-week campaign were neck-and-neck, but ultimately “Red” cocktails took the win with 42 percent of the overall “votes.”
The campaign’s most popular cocktails included the Trump-tini and the True Blue Mule, both averaging over 1,300 “votes.” The POTUS Punch was also a top contender, with the Hilla-rita and the Ruby Red Pence close behind.
“This year’s presidential election has lent itself well to different programs and initiatives because of the massive public interest in it,” said Peter Strebel, chief marketing officer and senior vice president of sales for Omni Hotels & Resorts. “Our 'Polling for Cocktails' offer provided a fun, light-hearted way for us to interact with our guests around the election.”
Tuning in to watch the official election results? Omni has announced a special offer for voters who choose to watch history unfold at a participating hotel or resort on Election Day. Guests who order a cocktail from the “Polling for Cocktails” menu will receive a complimentary appetizer**.
The brand-wide “Polling for Cocktails” campaign, which launched Tuesday, Sept. 6, invited guests to “cast a ballot” in the promotion by ordering one of the seven original, handcrafted cocktails from the unique “Polling for Cocktails” menu. “Red” cocktails included The Right Manhattan (Maker’s 46, apricot preserves, lemon juice, muddled mint and club soda); the Trump-tini (Tito’s Handmade Vodka, lemon and cranberry juices, Domaine Chandon and a sugared rim); and the Ruby Red Pence (Deep Eddy Ruby Red grapefruit vodka, cranberry juice and St. Germain Elderflower liqueur); while “Blue” options included the True Blue Mule (Tito’s Handmade Vodka, ginger beer and Blueberry Reàl Infused Syrup); the Hilla-rita (Tres Generaciones Reposado Tequila, orange juice, agave, DeKuyper Amaretto, and a sugar and salt rim); and the Sugar Kaine Smash (Maker’s 46, fresh mint, simple syrup and club soda). Finally, the POTUS Punch (Tito’s Handmade Vodka, grenadine, fresh orange and lemon juices and muddled blackberries) represented for Independent voters.
Each week, drink orders were tallied and the overall consumption rates were tracked and posted online the following Wednesday.
*This poll is an informal forecast meant for entertainment purposes only.
**Limit one (1) per customer. Valid on November 8, 2016 only.
About Omni Hotels & Resorts
Omni Hotels & Resorts creates genuine, authentic guest experiences at 60 distinct luxury hotels and resorts in leading business gateways and leisure destinations across North America. With over 20 world-class golf courses and award-winning spa retreats, to dynamic business settings, each Omni showcases the local flavor of the destination while featuring four-diamond services, signature restaurants, Wi-Fi connectivity and unique wellness options. Known for its distinguished, personalized service, Omni leaves a lasting impression with every customer interaction, with a heightened level of recognition and rewards delivered through its Select Guest loyalty program and the company’s “Power of One” associate empowerment program. The brand is frequently recognized by top consumer research organizations and travel publications and was ranked “Highest in Upper-Upscale Segment Guest Satisfaction” in the J.D. Power 2016 North American Hotel Guest Satisfaction Index StudySM. As a founding member of the Global Hotel Alliance (GHA), Omni’s loyalty program is further expanded through the DISCOVERY® loyalty program offering members additional global benefits. Committed to reducing hunger, Omni is on a mission through its Say Goodnight to Hunger initiative to help provide more than 18.2 million meals each year for food banks to feed children, families and seniors in communities in which it operates. To get additional information or book accommodations, visit omnihotels.com or call 1-800-The-Omni.