GLEN MILLS, Pa.--(BUSINESS WIRE)--Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid and powder coatings, turned the Hagley Car Show blue to celebrate its North American Automotive Color of the Year 2016-Brilliant Blue. Axalta’s booth featured a pedal car and mini hoods painted in Brilliant Blue, giveaways that featured the chromatic color, and a five foot trophy for the winner of Axalta’s “Best in Blue” award.
The car show, held in Wilmington earlier in the month hosted more than 500 automobiles including antiques, restored cars, and trucks. Many displayed an impressive use of the color blue, but the standout vehicle and “Best in Blue” winner was Dennis Whitaker’s 1965 Superformance Shelby Cobra replica from Newtown Square, Pennsylvania. Whitaker was awarded with a trophy, a “Best in Blue” grille badge, and a replica No. 88 Axalta Chevrolet SS diecast car autographed by Dale Earnhardt Jr. The stunning vehicle, which demonstrated the boldness and vibrancy of blue, was also awarded pole position in the car show parade.
“It was a pleasant surprise to win Axalta’s Best in Blue award at the Hagley Car Show,” said Whitaker. “I am proud of my Superformance Shelby Cobra replica and it is an honor to be recognized by a leading paint supplier.”
“The Cobra is an iconic car—it’s hard to take your eyes off of it,” said Dan Benton, Axalta Color Marketing Manager. “Dennis’ Cobra was a great example of the use of blue. The energetic, vivacious and striking hue shows off the Cobra’s contours really well. The Cobra was a deserving winner of the Best in Blue award.”
Attendees also enjoyed many other attractions including pedal car races, festival foods and pictures with the No. 88 Axalta Chevrolet SS show car, driven by Dale Earnhardt Jr.
To learn more about Brilliant Blue and watch a video from the car show visit axaltacs.com/color. To read Axalta’s latest Color Block blog article about the car show visit http://axaltacolor.blogspot.com.
About Axalta Coating Systems – Celebrating 150 Years in the Coatings Industry
Axalta is a leading global company focused solely on coatings and providing customers with innovative, colorful, beautiful and sustainable solutions. From light OEM vehicles, commercial vehicles and refinish applications to electric motors, buildings and pipelines, our coatings are designed to prevent corrosion, increase productivity and enable the materials we coat to last longer. With 150 years of experience in the coatings industry, the approximately 12,800 people of Axalta continue to find ways to serve our 100,000+ customers in more than 130 countries better every day with the finest coatings, application systems and technology. For more information visit axaltacoatingsystems.com and follow us @axalta on Twitter and on LinkedIn.
