SAN FRANCISCO--(BUSINESS WIRE)--Le Tote, the fashion rental service for everyday style, today announced the launch of four new membership offerings featuring tiered pricing and clothing-only alternatives. Joining the company’s preexisting classic and maternity memberships, the new selections aim to meet the needs of their rapidly growing and diverse customer base.
To accommodate all budgets, Le Tote has released a wallet-friendly reduced price subscription at $39 per month for classic and $49 per month for maternity. It will provide members with two pieces of clothing and one piece of jewelry per delivery. In addition, a clothing-only option has been announced. At $59 per month for classic and $69 per month for maternity, members will receive four items of clothing per delivery. The full menu of Le Tote’s subscription offerings now includes:
$39 per month: two apparel, one piece of jewelry *New*
$59 per month: four apparel, no accessories *New*
$59 per month: three apparel, two accessories *Standard*
$49 per month: two apparel, one piece of jewelry *New*
$69 per month: four apparel, no accessories *New*
$69 per month: three apparel, two accessories *Standard*
The move further illustrates the company’s commitment to making fashion accessible and approachable for everyone, every day. To that end, members can easily switch between subscription options directly from their account page at any time. All subscriptions will provide members with access to Le Tote’s full inventory of apparel, delivering access to over 150 top brands including Vince Camuto, Calvin Klein and French Connection to name a few.
“We’ve always let feedback from our customers inform and guide our growth strategy,” said Rakesh Tondon, Le Tote Co-Founder and CEO. “Our customer base is spread across 48 states and there is no one-size-fits-all fashion solution. With that in mind, customization is at the core of what we do. We are not an event-based, ad-hoc service. Nor are we a splurge. Instead we strive to be an integrated and affordable part of your everyday wardrobe. Knowing that our members’ needs and budgets are diverse, we want to ensure that everyone has an option that works for them.”
The company’s data-driven model has experienced 15x revenue growth over the last two years. Projected to ship over $500 million worth of apparel and accessories in 2016 alone, the addition of these new membership offerings will serve to fuel the company’s already rapid growth trajectory.
About Le Tote
Le Tote is a fashion subscription service that allows members to borrow clothing and accessories for a flat monthly fee. Members can choose to swap items ahead of delivery and keep them as long as they like. Once they are done enjoying their tote, members simply return it to receive another. Members also have an option to purchase items for 20-50 percent off retail. Le Tote partners with more than 150 brands including French Connection, Vince Camuto, BCBGeneration, Free People, Splendid, BB Dakota, House of Harlow 1960, Rebecca Minkoff and more. Founded in 2012 by Brett Northart and Rakesh Tondon, the Y Combinator backed company has raised venture funding from Andreessen Horowitz, Google Ventures, Azure Capital Partners, Lerer Hippeau Ventures, Simon Venture Group, AITV, Epic Ventures, Arsenal Venture Partners and Funders Club. For additional information, please visit www.LeTote.com or download the iPhone app.