SAN DIEGO--(BUSINESS WIRE)--Carling Communications, Inc., today announced that Sherri Wilkins has been named the agency’s Chief Creative Officer. She oversees all creative strategy, branding, and tactical execution, and works in close collaboration with her fellow partners in business development activities for the company.
“This is a very exciting time to be a part of the leadership team at Carling because of the opportunity to participate in charting the agency’s course through a period of rapid growth in both size and industry influence,” Wilkins said. “Above all, I’m leveraging our creative team’s many strengths to partner with our clients as their most formidable brand stewards.”
Wilkins has spent 15 years leading creative teams for medical communications agencies in New York City and Southern California. She has extensive experience in many therapeutic areas, with a particularly strong track record in aesthetics, ophthalmology, oncology, diabetes, and cardiovascular medicine. Over the years, she has helped build brands for major companies including Merz, B&L, Valeant, Pfizer, AstraZeneca, Alcon, Baxter, Allergan, Stiefel, Amgen, Obagi Medical, and SkinMedica.
“Sherri has worked with Carling for several years and has established herself as someone who has a clear vision of how a creative team can positively impact the overall agency,” said Randy Adams, Executive Vice President, Client Strategy. “The entire partner team is thrilled to have Sherri leading our creative initiatives."
About Carling Communications
Carling Communications is a full-service agency serving the marketing, advertising, and physician communications needs of clients in the pharmaceutical, medical device, and specialty biotechnology industries. Based in San Diego, California, Carling pursues innovation and excellence by acting as an extension of each client’s marketing team—ensuring maximum impact from an extensive offering of state-of-the-art services, brand marketing, tactical execution, and strategic planning. More information is available at www.carlingcom.com.