LONDON--(BUSINESS WIRE)--Technavio has announced the top 12 leading vendors in their recent global stick PC market report until 2020. To calculate the market size, the report considers revenue generated from the shipments of stick PCs.
Competitive vendor landscape
According to the report, the global stick PC market has only a few vendors, but Technavio analysts expect the entry of more vendors in the market in the coming years. Intel, ASUSTeK Computer, and Lenovo will be well established in the market due to their strong foothold and brand in the global PC market.
“Competition in the market is low as the market is still in the initial stages of development. Intel has paved the way for new product lines, which are considered to be the replacement for portable PCs. This has attracted many vendors to the market. The majority of the vendors in the market use Intel processors in their products. This has strengthened the foothold of Intel core x86-based processor,” says Sunil Kumar Singh, a lead computing devices research analyst from Technavio. The competition among the vendors is based on the availability of the products, features, and processing speed. The brand name will play an important role in the adoption of stick PCs, including the brand of the core processor installed in stick PCs.
The report also states that emerging stick PC brands are opting for Intel processors, but established brands such as Google are introducing stick PCs with Rockchip processors. These variations are meant to promote their products and strengthen their foothold in the market. The increase in the volume of stick PCs will help the vendors lower their cost of production and also integrate technologically advanced components such as high density NAND, LPDDR4 RAM, and SoC to enhance value proposition.
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Top 12 stick PC market vendors
In 2016, ARCHOS has planned to establish itself as the major European network provider for connected objects through its subsidiary PicoWAN. PicoWAN is a global network operator. ARCHOS PC Stick is its only product that falls into the stick PC category. Its popularity in Europe can help it achieve significant market share in the European countries.
ASUSTeK Computer is one of the top vendors in the PC market. It owns 7.9% market share of the global PC shipments. In the stick PC market, it owns three types of products, two of which have Intel processors and one uses the Rockchip processor. Chromebit is its only product that uses the Rockchip processor and is the reason behind the low cost of this stick PC.
Azulle is a start-up that provides only one stick PC product with a 2GB RAM and 32GB internal memory. It is the only vendor that provides LAN to the stick PC, which gives it an edge in the market.
The company's product portfolio includes Android-based tablets, stick PCs, 3D converter boxes, digital converter boxes, enclosures, netbooks, karaoke players, portable TVs, and LED TVs. It offers only one stick PC, i.e., iView Cyber PC with Intel processor and a 2GB RAM and 32GB internal memory.
Hannspree has only one product in its stick PC portfolio - Hanspree Micro PC desktop. It has a 2GB RAM and 32GB internal memory. The company has a good reputation in the tablet PC market, which it can use to its advantage.
In 2015, iBall launched its first stick iBall Splendo in collaboration with Intel and Microsoft. As iBall is based in India, it can gain an edge in the global stick PC market if it is marketed properly in its home country. Due to the low price of stick PCs, they have a significant potential in the Indian market.
At CES 2016, the company introduced a new model of Intel Compute Stick with an upgraded processor, from Atom to Cherry Trail, to improve the graphics performance of the stick PC. Even the price was increased to USD 159.
Lenovo offers products such as PCs, tablet computers, smartphones, workstations, servers, electronic storage devices, IT management software, and smart televisions.
MagicStick is a start-up and has two models of stick PCs: MagicStick Wave and MagicStick One. It is the only vendor in the market that provides an 8GB RAM. The company can use this specification to market its products to gamers and gain an edge in the overall market.
Meegopad's portfolio includes Intel Stick PC, Intel Mini PC projectors, and Android TV sticks. The company has five stick PCs in the market, four of which have an internal memory of 32GB and one has an internal memory of 64GB. Meegopad A02, which provides Remix OS 2.0, is the only product that has an expandable memory of up to 128GB, and it uses Allwinner processor.
MODECOM is one of the top vendors in PC cases market. In 2001, the company started its own production facilities in China to increase its production capacity. In 2003, it started the production of 2.1 and 5.1 speaker systems, which had great success during their launch due to their unique design.
Panache has only one type of stick PC, i.e., Panache Air PC. It has a 2GB RAM and 32GB internal memory. It provides Windows 10 OS and has an expandable memory of up to 128GB.
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