BOSTON--(BUSINESS WIRE)--SessionM, the market leader in mobile-first customer engagement and loyalty technology, today announced that it is launching its global channel program, helping partners integrate, deploy and scale mobile loyalty and engagement solutions for their clients. The company will be working with consulting partners, technology partners and VAR/OEM/resale partners as its customer base increases under the leadership of Adam Morgan, who joined SessionM in March from Sitecore.
“We have spent the last five years developing the most effective solutions for connecting consumers with companies using sophisticated and personalized mobile engagement efforts,” said Lars Albright, co-founder and CEO of SessionM. “By launching our channel program, we look forward to working with partners to find new and creative ways to leverage SessionM’s technologies to reach and engage consumers on a greater scale than ever before.”
SessionM serves as a technical bridge between a company’s CRM database and its marketing stack. Its cloud-based SaaS platform gathers customer behaviors across all channels, appends the data to each individual’s profile as it happens, and triggers personalized responses through a real-time rules engine. Currently serving category leaders in retail, consumer packaged goods, financial services, hospitality and sports and entertainment, SessionM’s platform can scale with tremendous speed, leveraging deep insights to drive personalized consumer relationships through the mobile device and across channels.
SessionM has already signed several partners including Rightpoint, an award-winning digital agency and technology consulting company.
"Consumers’ expectations are higher than ever. They demand highly personalized and relevant mobile experiences that add value to their day,” said Ross Freedman, CEO of Rightpoint. “By partnering with SessionM, we’re able to empower our clients to deliver best in class mobile experiences that engage customers and decisively inspire their brand loyalty."
SessionM has seen rapid expansion for its partner program domestically, and signed its first global partner, POSSIBLE Mobile, earlier this month. “We are excited to pair SessionM’s innovative mobile engagement and loyalty capabilities with POSSIBLE’s long history of digital consulting excellence,” said Ben Reubenstein, president of POSSIBLE Mobile. “With the team at POSSIBLE Mobile focused on driving next generation mobile and video engagement, SessionM enables us to offer new capabilities and customer personalization for true ROI at scale with their advanced service architecture.”
For more information about SessionM’s global solutions for the channel, please visit: http://www.sessionm.com/partnerships.
SessionM is the next-generation engagement and loyalty platform. The company’s cloud-based solutions integrate loyalty marketing technology with marketing automation and profile management capabilities to drive personalized consumer relationships through the mobile device and across channels. The company is headquartered in Boston with offices around the globe. For more information on SessionM, visit www.sessionm.com.