PITTSBURGH--(BUSINESS WIRE)--The PITTSBURGH PAINTS & STAINS® brand of PPG (NYSE: PPG) today unveiled its 2017 Color of the Year, Silverado (MEN7049-5), a deep, mystic purple that pairs perfectly with trending gray tones.
“PPG’s global color experts selected a striking purple hue for the Pittsburgh Paints & Stains brand 2017 Color of the Year after studying consumers’ growing fascination with space, spirituality, technology and time. Silverado perfectly mimics the deep, mysterious yet organic tones of outer space,” said Misty Yeomans, PPG color marketing manager, Pittsburgh Paints & Stains brand.
Subtle neutral-gray tones within Silverado add modern grace and livability, Yeomans noted. Because of this, the muted purple can be used in many spaces – children’s rooms, dining rooms or even front doors. When paired with neutral finishes and tones inspired by Mother Nature, the color promotes wellness and takes on a holistic feel, a sign of its versatility.
Consumers can beautifully incorporate Silverado into the home by pairing it with any of the nine other colors in the Pittsburgh Paints & Stains brand 2017 color trends palette: deep blacks, such as Black Magic (MEN7065-6), clean whites such as Silver Screen (MEN7090-2) or String of Pearls (MEN7114-1), or classic gray tones, such as Antique Silver (MEN7070-4) or for a more modern look. Or, Silverado can take on a rich, earthy feel when paired with wood finishes and warm taupe, such as green Photo Gray (MEN7165-4), a salmon tone such as Copper Trail (MEN7088-5), a turquoise like Bermuda (MEN7012-5), deeper purples like Carob Chip (MEN7064-6), or soft cream like Almond Cream (MEN7118-3).
“With hints of gray, Silverado fits perfectly in many different environments due to its versatility and neutral nature,” Yeomans continued.
To achieve true one-coat coverage* and the deep, rich color of Silverado or any other color in the trends palette, use the new Pittsburgh Paints & Stains brand PARAMOUNT™ interior and exterior product line. The super premium paint-and-primer-in-one formula offers outstanding stain blocking and hiding, and a durable and washable protective shield in one coat. In addition, the Pittsburgh Paints & Stains brand GRAND DISTINCTION® line provides a smooth, beautiful finish with excellent hide, scrubbability and durability for every family’s busy home. For those seeking a budget-friendly option, Pittsburgh Paints & Stains brand Ultra paint-and-primer products provide a hardworking acrylic formula and washable finish.
The Pittsburgh Paints & Stains brand, available exclusively at MENARDS stores in the Midwest, is a recognized and trusted brand with a respected legacy spanning more than 100 years. Generations of painting contractors, building owners, architects, designers and homeowners have recognized the Pittsburgh Paints & Stains name as being synonymous with quality products and service. To learn more about the brand, visit pittsburghpaintsandstains.com.
*One-coat coverage only when tinted to colors from the Pittsburgh Paints & Stains brand Paramount paint color palette.
PPG’s architectural coatings business in the U.S. and Canada is an industry leader in residential and commercial coatings, delivering the latest technologies and operational advancements through its strong portfolio of brands. It manufactures and sells interior and exterior paints, stains, caulks, repair products, adhesives and sealants for homeowners and professionals. Its distribution network includes more than 15,000 touchpoints through company-owned stores, independent dealer locations and all major home improvement centers across the U.S. and Canada.
PPG: WE PROTECT AND BEAUTIFY THE WORLD™
At PPG (NYSE:PPG), we work every day to develop and deliver the paints, coatings and materials that our customers have trusted for more than 130 years. Through dedication and creativity, we solve our customers’ biggest challenges, collaborating closely to find the right path forward. With headquarters in Pittsburgh, we operate and innovate in more than 70 countries and reported net sales of $15.3 billion in 2015. We serve customers in construction, consumer products, industrial and transportation markets and aftermarkets. To learn more, visit www.ppg.com.
The PPG Logo is a registered trademark and We protect and
beautify the world is a trademark of PPG Industries Ohio, Inc. Pittsburgh
Paints & Stains and Grand Distinction are a registered
trademarks and Paramount is a trademark of PPG Architectural
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EDITORS NOTE: For images and color swatches, visit http://corporate.ppg.com/Media/Newsroom/2016/PITTSBURGH-PAINTS-STAINS-brand-17COTY