BOSTON--(BUSINESS WIRE)--SessionM, a pioneer in real-time personalization and loyalty technology, and Bottle Rocket, a leading mobile strategy, design and development company and part of the Ogilvy & Mather and WPP network of global agencies, today announced a partnership that will enable brands to deliver richer, more immersive mobile apps powered by true mobile loyalty. This new joint offering will allow Bottle Rocket to build apps that fuel consumer engagement and retention with powerful new features from SessionM – an essential task as brand loyalty is widely held as one of the most important battlegrounds in marketing today.
“Bottle Rocket builds incredibly elegant custom mobile apps for leading brands. SessionM technology powers incredibly sophisticated custom loyalty programs for leading brands. Coming together, we will deliver the kind of highly personalized experiences, relevant and timely content and tangible rewards that will increase brand loyalty,” said Brandon Berger, Worldwide Chief Digital Officer for Ogilvy & Mather. “We’re excited to leverage the SessionM platform inside Bottle Rocket’s award-winning user experience design to redefine loyalty apps for some of the world’s largest brands.”
SessionM’s mobile marketing platform captures consumer behavior across channels at a very granular level so appropriate content, offers, rewards or experiences can be delivered in real-time, guiding consumers further down the path to purchase and loyalty. Currently serving category leaders in retail, consumer packaged goods, sports and entertainment, SessionM’s platform can scale with tremendous speed, leveraging deep insights to boost customers’ loyalty.
The partnership between SessionM and Bottle Rocket is already delivering added benefits for marquee clients. For example, one of the world’s largest and most renowned CPG brands is currently working with SessionM and Bottle Rocket to unleash a powerful new mobile loyalty app designed to dramatically boost in-store sales by providing powerful incentives, rewards and relevant information to shoppers in real-time.
“Loyalty starts with context,” said Lars Albright, Co-founder and CEO of SessionM. “Our technology provides a sophisticated understanding of what each customer has done and is doing in real-time across channels. This allows our clients to intelligently motivate each customer to the next high value behavior with the best omni-channel tool for the job. Working with Bottle Rocket brings all these capabilities to life beautifully. They understand how to leverage our technologies and insights to bolster both consumer engagement and long-term loyalty, thus making them even more effective. They take technology that’s very sophisticated and make it very elegant for clients and consumers.”
Bottle Rocket has been building custom apps for the world’s most discriminating brands since 2008. Its deep experience in connecting brands with consumers spans retail and commerce, media and entertainment, games, enterprise, travel, IoT, healthcare and more. With an experienced team and proven native frameworks, platforms and solutions, Bottle Rocket is able to deliver meaningful custom apps quickly and easily.
“Our partnership with SessionM helps Bottle Rocket provide industry-leading mobile loyalty experiences that create tremendous value for the consumer,” said Calvin Carter, founder and CEO of Bottle Rocket. “We are excited to bring the proprietary power of SessionM’s mobile platform to both our existing and our prospective clients. Together we now have the industry’s most compelling mobile loyalty solution, and it’s ready today.”
For more information about the partnership between SessionM and Bottle Rocket, please contact email@example.com.
About Bottle Rocket
Bottle Rocket is an award-winning mobile strategy, design, and development company leading top brands like NBCUniversal, Coca- Cola, Starwood Hotels & Resorts, PetSmart, and Mary Kay through mobile innovation. They focus on connecting users with information, brands, and entertainment through over 250 (and counting) iPhone, iPad, and Android applications, as well as passionately building experiences for streaming devices, wearables, VR headsets, and connected TV. Since 2008, they’ve been dedicated to driving this industry while focusing on mobile design, user experience, and acclaimed developmental process. Bottle Rocket, does not exceed standards – they set news ones (and have fun while doing it). For more information about their craft, visit bottlerocketstudios.com.
About Ogilvy & Mather
Ogilvy & Mather is one of the largest marketing communications companies in the world. It was named the Cannes Lions Network of the Year for four consecutive years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most Effective Agency Network for two consecutive years 2012 and 2013. The company is comprised of industry leading units in the following disciplines: advertising; public relations and public affairs; branding and identity; shopper and retail marketing; health care communications; direct, digital, promotion and relationship marketing; consulting, research and analytics; branded content and entertainment; and specialist communications. O&M services Fortune Global 500 companies as well as local businesses through its network of more than 500 offices in 126 countries. It is a WPP company (NASDAQ: WPPGY). For more information, visit http://www.ogilvy.com/, or follow Ogilvy on Twitter at @Ogilvy and on Facebook.com/Ogilvy.
SessionM is the next-generation engagement and loyalty platform. The company’s cloud-based solutions integrate loyalty marketing technology with marketing automation and data management capabilities to drive personalized consumer relationships through the mobile device. The company is headquartered in Boston with offices around the globe. For more information on SessionM, visit www.sessionm.com.