Small Business Owners in Dallas Open Dialogue on Digital Marketing Needs

YP hosts Local Breakthrough Summit, featuring Bing, Google, Yahoo, Verve and Local Businesses

DALLAS--()--YPSM, a leading local marketing solutions provider, is hosting a gathering of digital marketing experts and Dallas business owners to share insights and tips to help local businesses grow.

YP will bring together digital marketing leaders Google, Yahoo, Bing and Verve, as well as small business expert Gene Marks and local businesses Water Event and Toyota of Irving, among others, at the Local Breakthrough Summit on June 29th at Union Station.



YP’s Local Breakthrough Summit is a free event for local business owners and will focus on breaking through common barriers to small business growth with innovation, technology and expertise in digital marketing. A variety of speakers will present the latest insights around mobile, display, social and search as well as other topics relevant to small business owners. Register here or learn more on Facebook.



Only 42% of local Dallas businesses have websites that are search optimized, even though 75% of consumers use search engines to gather information on products and services, according to research by BuzzBoard on behalf of YP.

The Local Breakthrough Summit addresses various challenges of doing business in a digital world through insights from experts and from local Dallas business owners who have personal stories of trials and success.


Wednesday, June 29, 2016; 8 a.m. – 1 p.m.

“Local Champions” Business-Owner Panel at 11:30 a.m.


Union Station

400 South Houston Street
Dallas, TX 75202


YP is a leading local marketing solutions provider in the U.S. dedicated to helping local businesses and communities grow. YP’s flagship consumer brands include the popular YP℠ app and, which are used by nearly 60 million visitors each month in the U.S. (Internal Data, April 2016). YP solutions include online presence, local search, display advertising, direct marketing and print directory advertising. YP solutions and services are backed by thousands of media consultants and customer service professionals in local markets across the U.S. with relationships spanning nearly half a million advertisers. For more information on YP, visit us at Follow us on Facebook: and on Twitter: @ypforbusiness.



Barrie Rosen
(646) 679-3669

Release Summary

Small business owners in Dallas open dialogue on digital marketing needs. YP hosts Local Breakthrough Summit, featuring Bing, Google, Yahoo, Verve and local businesses.


Barrie Rosen
(646) 679-3669