TORONTO--(BUSINESS WIRE)--Postmedia Network Inc. (“Postmedia”) and Aroma Espresso Bar (“aroma espresso bar”) are pleased to announce today’s opening of the new aroma espresso bar at Postmedia Place located on the main level of the Postmedia Place building at 365 Bloor St. E. home to the National Post, Toronto Sun and 24 Hours Toronto and Postmedia’s head office.
The over 6,000 square foot location features an eclectic Mediterranean-inspired menu and modern décor with a red, white and black palette. The aroma espresso bar at Postmedia Place combines an Italian-style espresso bar and quick, hearty and nutritious meals and snacks with the news of the day. Postmedia’s local publications including the National Post, Toronto Sun and 24 Hours Toronto are available on multiple platforms on patrons’ devices courtesy of free WiFi and print editions available at the café.
A photo gallery showcasing Postmedia’s photojournalists adorns the space with the photos rotated regularly. The café was designed as a meeting place and will play host to a number of public and private events, from meetings to live music performances.
“We are thrilled to welcome the newest aroma espresso bar to Postmedia Place,” said Paul Godfrey, President and CEO of Postmedia. “The space offers a wonderful meeting place for people to grab a healthy meal and even bump into their favourite Postmedia reporter. We are sure it will be an inviting destination for lively conversation, wonderful food and gatherings.”
“We are excited to join together with Postmedia to open aroma espresso bar at Postmedia Place,” said Anat Davidzon, Operating Partner of aroma espresso bar Canada. “We look forward to aroma espresso bar becoming a vibrant addition to the community, hosting and serving guests and employees of Postmedia Place and the surrounding local businesses and neighbourhood.”
An outdoor patio is scheduled to be completed during the summer at which time the café expects to be licenced to serve alcohol. The store design was led by designer Joanne Chan, Principal at SDI Interior Design and Project Coordination in cooperation with the in-house design team at aroma espresso bar.
Summer launch activities include a promotional campaign featuring aroma espresso bar at Postmedia Place in the National Post, Toronto Sun and 24 Hours Toronto, a branded hawking program with 24 Hours Toronto and an aroma-related food mission with Postmedia’s Gastropost.
Today’s opening marks the 36th Canadian location of aroma espresso bar. It also coincides with Free Smoothie Day at aroma espresso bar. To celebrate its line of 100% Real Fruit Smoothies, all aroma espresso bar locations in Ontario, including aroma espresso bar at Postmedia Place, will offer each customer their choice of one of four free regular size (16 oz.) smoothies from 2:00-6:00pm (while supplies last, no purchase necessary).
About aroma espresso bar (www.aroma.ca)
Launched in Toronto in 2007, aroma espresso bar continues to expand, with over 30 cafés in the Greater Toronto Area, and Southern and Western Ontario. The eclectic menu features nutritious and gourmet handcrafted salads and sandwiches made fresh to order, bread and pastries baked fresh in-store throughout every day, and expertly prepared signature hot and cold drinks. Guests are also treated to a complimentary aroma chocolate with every drink order.
About Postmedia Network Inc.
Postmedia Network Inc., a wholly owned subsidiary of Postmedia Network Canada Corp. (TSX:PNC.A, PNC.B), is a Canadian newsmedia company representing more than 200 brands across multiple print, online, and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. For more information, visit www.postmedia.com.