LOS ANGELES--(BUSINESS WIRE)--HUE For Every Man announced today their partnership with Major League baseball player, Robinson Cano.
HUE For Every Man offers a line of men’s premium grooming products. HUE is formulated to meet the needs of an evolving and underserved multicultural market. HUE’s 21st Century approach to men’s grooming fused with natural ingredients allows their products to work for EVERY man regardless of hair and skin type.
HUE transcends beyond style and fashion into a much bigger story, that of today’s modern gentleman.
The founders of HUE, Jessica Estrada and Kyle Frazier, along with HUE’s Master Groomer Daunte Paschal, Sr. chose Robinson Cano to represent their brand because he embodies all of the qualities and values the brand stands for: successful, fashionable, dapper, well-groomed, traditional and philanthropic. Cano exemplifies all of these qualities both on and off the field.
“I am thrilled to announce my newest brand partnership with HUE For Every Man,” said Cano. “I use HUE products in my day-to-day routine and I know men will be interested in hearing about all the benefits of using quality grooming products specially catered to their needs. I am very much looking forward to working with HUE to deliver this message of how best to keep up appearances.”
According to 2014-2019 Nielson Pop-Facts demographics, multicultural consumers are the fastest growing segment of the U.S. population. Already over 120 million strong and increasing by 2.3 million per year, multicultural populations are the growth engine of the future in the United States.
The current product offering is a pomade, shampoo, conditioner, a pre-shave therapy and an awakening mist – all formulated with natural botanicals specifically suited for ALL skin types. Additionally, HUE For Every Man will offer the Robinson Cano Signature Series, a line of products for today’s gentleman on the go.
HUE is proud to partner with Robinson Cano and his RC22 Foundation. The mission of the foundation is to positively impact the lives of underserved children and communities both locally and globally. Since its inception as a 501c3 charitable organization in October 2011, The RC22 Foundation has established and engaged in various initiatives that expand opportunities for improved outcomes in the areas of youth development and community healthcare. For more information please visit: http://robinsoncanoofficial.com/rc22-foundation/.
Expect to find HUE For Every Man in many fine retailers and specialty stores across the country.
It’s currently available online at http://www.HueForEveryMan.com, and at 100+ premium barbershops in the U.S. and apothecaries in six foreign countries.