ARLINGTON, Va.--(BUSINESS WIRE)--The Consumer Technology Association (CTA)™ today announced Suning as an official industry partner for the upcoming CES AsiaTM 2016 – register. As part of the partnership, Suning will bring a dynamic product showcase to the CES Asia show floor. Owned and produced by the Consumer Technology Association and co-produced by Intex Shanghai, the second annual CES Asia will run May 11-13, in Shanghai, China.
“Suning is a leading Chinese retailer with a B2C e-commerce platform that ranks among the top Chinese companies and we are delighted to welcome them to CES Asia 2016 as an official industry partner,” said Gary Shapiro, president and CEO, Consumer Technology Association. “Suning boasts both retail stores and a strong, innovative e-tailer presence. Their participation confirms that CES Asia is a must-attend event for brick and mortar and online retailers alike.”
In addition to Suning’s official partnership, the company will present its online-to-offline model on the CES Asia show floor (SNIEC, Hall N2, Booth #2531). The offline part will fully exhibit Suning’s complete solutions and applications in the fields of intelligent hardware, Internet finance and smart home. For the online part, Suning will build a CES Asia Suning Online Experience Platform, which will comprehensively present the smart ecosystem built by Suning and its partners.
“CES Asia is a hub that gathers prominent technology manufacturers and platform providers in the consumer technology industry, as well as an aggregated exhibition place revealing important industry trends,” said Su Weimin, vice president of Suning. “In the era of Internet retail, Suning propels the industry’s innovation by capturing potential consumer demand through Big Data and, hence, systematically providing customized customer-to-business services. Suning is actively seeking to build an open and mutually-beneficial smart ecosystem with its partners.”
Major Chinese retailers, including Alibaba, JD.com, Suning and Yihaodian are participating in CES Asia 2016 through show floor exhibits and official partnerships. At no other event in the world, including CES, do all major Chinese retailers participate this extensively.
Returning to Shanghai for its second year, CES Asia 2016 is expanding from two exhibit halls in 2015 to four with a show floor that will span up to 32,000 gross square meters (16,000 net square meters). Featuring more than 300 exhibiting companies, the entire global technology industry will be represented at CES Asia across 15 product categories from 3D printing and smart home to vehicle technology and wearables.
For the latest news and information, or to register for CES Asia 2016, visit www.CESAsia.com.
About Consumer Technology Association:
Consumer Technology Association (CTA)TM is the trade association representing the $287 billion U.S. consumer technology industry. More than 2,200 companies – 80 percent are small businesses and startups; others are among the world’s best known brands – enjoy the benefits of CTA membership including policy advocacy, market research, technical education, industry promotion, standards development and the fostering of business and strategic relationships. CTA also owns and produces CES® – the world’s gathering place for all who thrive on the business of consumer technologies. Profits from CES are reinvested into CTA’s industry services.
About CES Asia:
Owned and produced by the Consumer Technology Association (CTA)TM and co-produced by Intex Shanghai, CES Asia is the premier event for the consumer technology industry, showcasing the full breadth and depth of the innovation value-chain in the Asian marketplace. Key global businesses come to this new event to grow and reinforce their brand by showcasing the latest products and technologies to consumer tech industry executives, foreign buyers, international media and a limited number of consumers from China. Attendees have exclusive access to some of the largest brands from China and around the world, while celebrating the innovation that defines the consumer technology sector.
About Intex Shanghai:
Intex Shanghai Co., Ltd is the sub joint venture company of CCPIT (China Council for the Promotion of International Trade) Shanghai, which started in 1992 and is jointly invested by Shanghai Hongqiao E&T Development Zone United Development Co., Ltd., CCPIT Shanghai and Istithmar P&O Estates FZE. As a prominent producer of tradeshows in China, Intex owns a venue in Shanghai, manages various exhibition venues outside of Shanghai and also organizes and co-organizes 10 international trade shows throughout China. Intex Shanghai is the vice chairman of SCEIA, the Deputy Director of CAEC and the member of UFI and has a stand-out reputation in the domestic exhibition industry. Find Intex Shanghai online at www.intex-sh.com.
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