UK Fruit Juices, Energy & Juice Drinks Market Update 2016 - Research and Markets

DUBLIN--()--Research and Markets has announced the addition of the "UK Fruit Juices, Energy & Juice Drinks Market Update 2016" report to their offering.

Products covered within this report fall into one of the following three main product categories:

- Fruit juices

- Juice drinks (including sports drinks and fruit-flavoured water)

- Energy drinks.

Drinks not covered in this report include most milk-based drinks, including lassi-style and yoghurt drinks (although the report does cover smoothies, which can contain milk, yoghurt or ice cream). Still and sparkling water drinks are also excluded from the scope of this report, unless they are fruit-flavoured, while cordials and squashes in concentrated form are also excluded unless they are sold in a diluted, ready-to-drink (RTD) format. The carbonates and concentrates categories of the soft drinks industry are covered within the Soft Drinks Market Report.

Market Sectors

  • Fruit Juice
  • Juice Drinks

Juice drinks, including still sports drinks, are made up of fruit juice and a variety of potential added ingredients. These can include water, colourings, added vitamins and minerals, sweeteners or preservatives. Juice drinks containing 30% to 99% juice are sometimes referred to as nectars, particularly in continental Europe. The majority of juice drinks contain considerably less than 99% fruit, often depending on the type of fruit, as many can be unpalatable at higher concentrations.

The main types of juice drinks covered in this report include:

- Juice drinks with 5% to 25% fruit content

- High juice drinks, with 25% to 99% fruit content

- Still flavoured water

- Cold' hot drinks, such as iced tea

- Non-fruit drinks

- RTD versions of dilutable drinks, such as Ribena.

The juice drinks sector benefits from a wide range of products, offering various alternatives to bottled water. Such drinks have a slightly less unhealthy image in comparison to the carbonates sector, and are able to appeal to a diverse consumer base. Leading brands include Ribena, Oasis and Robinsons.

Sports drinks, aimed at improving rehydration among athletes, are also covered in this report.

Sports drinks can be divided into three main categories:

- Hypotonic - these drinks contain a lower concentration of salt and sugar than found naturally in the human body, and aim to quickly replace fluids lost by sweating; particularly suitable for athletes that require fluid without a carbohydrate boost

- Isotonic - these drinks contain a similar concentration of salt and sugar to the human body, and are designed to quickly replace lost fluids, as well as supply a boost of carbohydrate

- Hypertonic - these drinks contain higher concentrations of salt and sugar than in the human body, and are typically consumed post-workout to supplement carbohydrate intake and muscle glycogen stores.

Despite a more recent decline, sports drinks have risen in popularity over the last decade or so, expanding beyond their key demographic - sports and fitness enthusiasts - toward mainstream markets. Prime examples of sports drinks include Lucozade, Powerade and Gatorade, and various products that contain vitamins and minerals, such as vitaminwater and Purdey's.

Energy Drinks

Dominant brands include Red Bull, Monster and Relentless. In recent years, the market has become increasingly saturated, with numerous own-brand versions of energy drinks being launched by major supermarkets that are often lower in price compared with the market leaders. Most manufacturers have produced low-sugar variants of energy drinks in an attempt to widen their appeal among more health-conscious consumers. Other new product development (NDP) in the energy drinks sector has included energy shots' (small volumes of liquid [typically 50 millilitres {ml}] with the same volume of caffeine and other functional ingredients as their standard size counterparts) and effervescent tablets; however, these products are excluded from the scope of this report.

Key Topics Covered:

1. Introduction & Definition

2. Executive Summary

3. What's Key In The Market?

4. Market Size, Segmentation & Forecasts

5. Strengths, Weaknesses, Opportunities & Threats

6. PESTEL

7. Company Financials

8. Further Sources

Companies Mentioned

- Gatorade

- Lucozade

- Monster

- Oasis

- Powerade

- Red Bull

- Relentless

- Ribena

- Robinsons

For more information visit http://www.researchandmarkets.com/research/mzjmhr/uk_fruit_juices

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Sport, Energy and Functional Drinks, Juice

Contacts

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Sport, Energy and Functional Drinks, Juice