HELSINKI--(BUSINESS WIRE)--Feedbackly, www.feedbackly.com, Finland based customer experience improvement start-up, today announced the launch of its global service and closure of a Series-A investment round for €500,000. Feedbackly is dedicated to improving customer experiences and helping companies to increase their sales. The company was formerly known as Tapin Feedback and rebrands itself to speed up their global expansion.
Jaakko Männistö, CEO, Feedbackly announced the global launch by adding “Feedbackly is one of the first companies to create a multi-channel customer experience improvement platform covering all channels including physical retail stores, online portals, ecommerce sites, mobile apps, email and mobile messaging. We help retail stores and online service providers by providing instant, integrated and immediately actionable customer feedback, helping them in increasing sales, changing product marketing campaigns and improving their services.”
“We are helping our customers in generating new revenues and saving thousands of euros in customer service costs. Measuring and improving customer experiences is a competitive advantage for retailers and Feedbackly is a perfect solution to integrate feedback from online and physical retail environments. We welcome the new investment in our company that will be used for further developing our platform and launching in new markets” Jaakko Männistö, concluded.
Feedbackly has gathered new funding worth €500K to bring their total funding to €740K. The new funding comes from several sources, including East Wings Finland and Birch Venture that is run by Managing Partner, Mika Heikinheimo.
“We got interested in Feedbackly because of their exceptional and impressive product. With Feedbackly, companies can grow their sales in a meaningful and measurable way”, tells Mika Heikinheimo. “Our interest got even bigger after we got to know the energetic and dynamic team behind Feedbackly”, he adds.
The funding will be used to bring the new software to the market this spring, 2016. It will also fuel Feedbackly’s international growth with new opportunities opening up globally, and especially in Sweden, UK, Germany and USA.
The toolkit works with a software-as-a-service (SaaS) principle and brings several benefits to companies using it. Companies can gather in-depth information on what their customers think about them in every step of the customer journey, create satisfied customers and improve sales.