New Cricut Explore AirGold Edition Adds Glam to Craft Cutting

Wireless, Bluetooth enabled die cutting machine is now available in metallic gold exclusively at Jo-Ann Stores and Joann.com

Cricut Explore Air™ Gold Edition (Photo: Business Wire)

HUDSON, Ohio--()--Jo-Ann Fabric and Craft Stores, the nation’s leading fabric and craft specialty retailer, announces the launch of Cricut Explore AirGold Edition which glitters like gold and easily allows customization for crafting projects.

Cricut Explore Air Gold Edition is more than a pretty machine; it’s a special edition, design-and-cut system that takes any crafting project to new heights. Add pizzazz to pillows and home decor, scrapbooks, invitations and a plethora of other projects with this updated tool. Cricut Explore Air Gold Edition is equipped with Bluetooth capabilities to work wirelessly with the Cricut Design Space cloud-based software, which allows users to connect to their devices and design while on the go, and send projects to their machine for cutting and project completion. The Cricut Library is also a helpful resource for infinite inspiration with over 60,000 images, project ideas and fonts. To personalize pieces even more, users can upload their own images and apply them to projects.

“Cricut Explore Air Gold Edition offers a wide breadth of project possibilities and is a tool that every crafter—new and experienced—should have in their arsenal,” said Lee Anne Di Cecco, VP, GMM craft, Jo-Ann Fabric and Craft Stores. “We’re happy to carry the limited edition machine exclusively at Jo-Ann Stores and joann.com to encourage crafters to experience the Cricut Explore Air, which has an added element of style with its gleaming gold exterior.”

Cricut Explore Air Gold Edition components and benefits include:

  • Cricut Gold machine with standard mat and colored carrying bag
  • Cricut LightGrip 12x12 cutting mat
  • German carbide blade and Smart Set® dial for ‘Click, Cut, Complete’
  • 50+ Make It Now projects and 100+ inspiration images
  • Cuts over 60 types of materials including vinyl, leather, vellum, and yardstick and more
  • 20 project ideas, images and materials handpicked by four accomplished DIY enthusiasts
  • A Jo-Ann Stores exclusive bundle option is available, which includes an extra cutting mat, three months of Cricut Design Space Access and 20 additional projects designed by the Cricut Design Team for Jo-Ann Stores.

“We are pleased to partner with Jo-Ann Stores to bring forth the most glamorous and productive smart cutting machine, the Cricut Explore Air Gold Edition, for exclusive retail debut,” said Dale Pistilli, EVP Sales & Marketing, Cricut. “Our technological advancement of cloud-based software truly takes designing to new heights. Our customers can take their inspiration to creation in just minutes; all that glitters is truly gold with the new Cricut Explore Air Gold Edition.”

About Jo-Ann Stores, LLC

Jo-Ann Fabric and Craft Stores, the nation’s largest fabric and craft retailer with locations in 49 states, was founded in 1943 as a single retail store. Today, approximately 850 Jo-Ann stores across the country provide consumers all the fabrics, craft supplies and inspiration they need, conveniently under one roof. For additional information, visit joann.com. To make creative connections, visit joann.com/community.

About Cricut Explore

The Cricut Explore, a smart cutting machine with free cloud-based design software, is the ultimate DIY tool for crafters and DIY enthusiasts. With Cricut, users can create an endless array of stunning projects designed from scratch or using pre-designed projects. Allowing users to cut fabric, leather, vinyl, cardstock, iron-on, and more, Cricut is perfect for home decorating (wall decals, pillows, curtains, and more), holiday and event planning, and everyday creations for all of life's occasions. For more information, please visit www.cricut.com.

Contacts

Jo-Ann Fabric and Craft Stores
Beth Shivak, 330-463-8661
Corporate Communications
beth.shivak@joann.com

Contacts

Jo-Ann Fabric and Craft Stores
Beth Shivak, 330-463-8661
Corporate Communications
beth.shivak@joann.com