SHOREVIEW, Minn.--(BUSINESS WIRE)--As part of its 100th anniversary celebration, Deluxe Corporation launched the “100 Hours to Make a Difference” campaign, through which the company asked its more than 5,000 North American employees what they would do if they were granted 100 hours of paid time to spend improving their communities. Now, in a new series of videos and photo essays, Deluxe is sharing the inspirational stories of how those employees used their 100 hours to make a difference.
Deluxe selected 17 employees nationwide in June 2015 – including six in its home state of Minnesota – to grant this extraordinary opportunity. Those passionate employees have since embarked on a diverse array of volunteer activities, and the stories of how they improved their communities are being shared at the newly launched www.DeluxeCares.com.
“Our employees are deeply entrenched in their communities, giving freely of their time and talents,” said Lee Schram, CEO of Deluxe Corporation. “In creating this program, we were able to let this group of 17 make an even greater commitment to the causes and organizations they care about so completely.”
Since its founding in 1915, Deluxe has fostered community involvement among its employees and supported an array of causes. From arts groups to financial literacy programs to job-skills training, the Deluxe Corporation Foundation has awarded more than $100 million in grants that strengthen communities in both the U.S. and Canada. The “100 Hours to Make a Difference” initiative was designed to celebrate a century of Deluxe employees giving back to their communities.
“When we launched ‘100 Hours to Make a Difference,’ we were overwhelmed by our employees’ passion for philanthropic causes, so we set out to capture their powerful stories,” said Amanda Brinkman, chief brand and communications officer for Deluxe. “The new DeluxeCares.com website showcases Deluxe’s century-long commitment to corporate philanthropy while illustrating the incredible impact these employees have made to deserving nonprofits.”
One video shows Rick Pals of Minnesota, who traveled to the Dominican Republic to support Feed My Starving Children, a nonprofit that provides food to children in impoverished communities. Another depicts how Carrie Fritschy of Colorado traversed the country to raise awareness of tuberculosis treatment, speaking before the Centers for Disease Control and Prevention and other decision-makers, after her infant daughter survived the disease. One photo essay highlights Shirley Heideman, a longtime Special Olympics volunteer from Ohio, who used her 100 hours to recruit more volunteers to the organization.
Along with the five employee videos, photo essays of the other employees have been captured and shared on DeluxeCares.com. In each case, the essays document the passion involved between the employee and the cause they are involved in. DeluxeCares.com also features information on grants that are available through the foundation, and it highlights the tremendous work of the Deluxe Foundation and our employee volunteers.
About Deluxe Corporation
Deluxe is a growth engine for small businesses and financial institutions. 4.5 million small business customers utilize Deluxe’s service and product solutions, including website development and hosting, email marketing, social media, search engine optimization and logo design, in addition to our industry-leading checks and forms offerings. Deluxe serves approximately 5,100 financial institutions with a diverse portfolio of financial technology solutions that enable them to grow revenue and manage their customers’ throughout their lifecycle, including our best-in-class check program solutions. Deluxe is also a leading provider of checks and accessories sold directly to consumers. For more information, visit us at www.deluxe.com, www.facebook.com/deluxecorp or www.twitter.com/deluxecorp.