WEST PALM BEACH, Fla.--(BUSINESS WIRE)--Shoes For Crews (the “Company”), the global leader in slip-resistant footwear, today announced the appointment of Nathan Crary to the newly-created position of Executive Vice President, Product Creation and Innovation. In this role, Mr. Crary will be responsible for overseeing product design, development and production, reporting to Stuart Jenkins, the Company’s President and CEO. Mr. Crary joins Shoes For Crews with more than 20 years of footwear industry leadership experience driving innovation, manufacturing initiatives and product development processes for a variety of high-profile brands and companies.
Stuart Jenkins, President and CEO of Shoes For Crews, said, “Nathan is one of the finest footwear craftsmen in the industry, who began honing his hard-won talent at the age of six while working in his grandfather’s footwear factory in Portland, Oregon. I worked with him for many years and witnessed firsthand his expertise and achievements. Nathan is a terrific addition to our management team, and I am confident he will be a tremendous asset as Shoes For Crews creates the best, most comfortable and durable footwear.”
Prior to joining Shoes For Crews, Mr. Crary most recently served as Vice President of Global Product Development for Deckers Outdoor Corporation (NYSE:DECK), the parent company of seven popular footwear brands including Ugg, Teva, and Sanuk. During his time there, Mr. Crary led and implemented product innovation processes that fueled impressive brand growth and improved profit margins across all brands, including the cutting edge development of Hoka One One, a new line of highly cushioned ultra-lightweight athletic shoes that received the Runner’s World Editor’s Choice Award in 2014.
Mr. Crary previously owned NWC International, an independent consultancy, where he helped develop specialized products and initiatives for globally-recognized footwear manufacturers and provided guidance on sourcing, development, commercialization, design, and brand direction. His extensive background in the industry also includes leading research, development and manufacturing divisions in the U.S. and Asia for a number of other footwear companies, including Pony International, LL International Shoe Company, and Nike, Inc. (NYSE: NKE).
About Shoes For Crews
Shoes For Crews is the leading designer and marketer of slip-resistant footwear worldwide. Headquartered in West Palm Beach, Florida, Shoes For Crews began producing slip-resistant footwear in 1984. Through its superior technology, the company quickly became the industry leader. Shoes For Crews strives to create a safer workplace in all industries where floor hazards are a reality. The Shoes For Crews team’s focus is to deliver the ultimate in slip-resistant technology as well as classic and fashion styling, through a complete line of footwear designed to improve the quality of life of the working person by combining slip-resistance, comfort and durability into all the company’s products.