Taco Bell® Finally Unveils the Worst Kept Secret: It’s the Quesalupa

Brand debuts its most craveable innovation yet: cheesy awesomeness in a warm Chalupa shell

The Quesalupa hits Taco Bell menus nationwide beginning Monday, February 8, 2016. (Photo: Business Wire)

IRVINE, Calif.--()--Secret’s out. Taco Bell is launching the Quesalupa and it’s #BiggerThan Futbol.

“In true ‘Live Mas’ style, over tens of thousands of fans played along by blindly reserving our latest creation, and got the chance to try it before it was revealed during Super Bowl 50,” said Marisa Thalberg, Chief Marketing Officer for Taco Bell Corp. “The energy and excitement surrounding our pre-order and today’s reveal is just the beginning for us – stay tuned in the coming days and weeks for more!”

The Quesalupa hits menus nationwide beginning tomorrow, Monday, February 8, 2016.

About Taco Bell Corp.
Ta.co

Contacts

Taco Bell Corp.
Ashley Sioson, 949-863-3915
Ashley.Sioson@yum.com
or
Edelman
Erin Farkaly, 415-202-3503
Erin.Farkaly@Edelman.com

Release Summary

Taco Bell is launching the Quesalupa and it’s #BiggerThan Futbol.

Contacts

Taco Bell Corp.
Ashley Sioson, 949-863-3915
Ashley.Sioson@yum.com
or
Edelman
Erin Farkaly, 415-202-3503
Erin.Farkaly@Edelman.com