SANTA MONICA, Calif.--(BUSINESS WIRE)--Atom Tickets, the first-of-its-kind theatrical mobile ticketing platform and app, today announced that it has completed a Series B round of financing from investors that include The Walt Disney Company (NYSE:DIS), 20th Century Fox (NASDAQ:FOXA) and Lionsgate (NYSE:LGF). Atom Tickets is a social, mobile ticketing platform designed to make movie-going simple. Movie fans can use the service to purchase tickets and concessions, coordinate and invite friends without having to pay for them, and skip the lines at the theater. The app is available in both the Apple App Store and Google Play Store.
“We’re thrilled to partner with some of the most forward-thinking media companies, exhibitors and trailblazers in the entertainment business,” said Matthew Bakal, Atom Tickets co-founder and Executive Chairman. “By bringing convenience to consumers and innovation to theaters, we will enhance the movie-going experience and bring additional revenue to studios and exhibitors.”
"The Atom Tickets app and platform is bringing innovation to the ticketing market by empowering social networks and mobile devices to make the movie-going experience seamless and convenient,” said Kevin Mayer, Chief Strategy Officer of The Walt Disney Company. “Their technology not only adds value to the consumer, but also helps movie studios and theaters by providing deep consumer insights, advanced analytics, and concession and ticket couponing.”
For consumers, Atom Tickets reimagines the most convenient way to plan a night out. The app provides relevant reviews, trailers and synopses information to help make a decision on what to see. Then, with a few clicks, movie-goers can seamlessly invite friends to the same show and order tickets and concessions to skip all the lines in the theater. At the theater, consumers go to the usher and concession stands where they scan their QR codes at simple tablet scanners.
"Our innovative e-commerce platform utilizes cutting edge data analysis and targeting techniques to help connect movie-goers to films that they and their friends will love,” said Ameesh Paleja, Atom Tickets co-founder and CEO.
“This is an exciting opportunity for us and more importantly, for our audiences,” said Jim Gianopulos, Chairman and CEO, 20th Century Fox. “Atom Tickets provides an enhanced social experience for consumers to discover and purchase tickets to movies, designed for ease of use on mobile devices. Atom’s unique interface and integration with movie fans’ social networks creates a streamlined, fun way to go to movies with friends.”
“We believe that Atom Tickets has the potential to revolutionize the way audiences go to the movies, and we’re delighted to partner with blue chip studios like Disney and Fox in this cutting edge initiative for the theatrical business," said Lionsgate Vice Chairman Michael Burns. “More than four billion seats go unsold in theaters each year, and Matthew, Ameesh and the Atom team have developed a state-of-the-art app that offers exciting new opportunities to pre-purchase tickets and concessions as well as paving the way for the successful introduction of dynamic ticket pricing.”
Established in 2014, Atom Tickets’ Series A funding was led by Lionsgate. The app is currently available in select test markets, with a full national rollout planned for later this year.
ABOUT ATOM TICKETS
Atom Tickets is the first-of-its-kind theatrical mobile ticketing platform. Through its patent pending recommendation and personalization technology, Atom Tickets enables consumers to search for films, invite friends, buy tickets, concessions and more. The platform’s innovative targeting capabilities and data analysis maximize revenue opportunities for studios, exhibitors and brands. The free app is available in the Google Play Store and the Apple App Store. For more information please visit www.atomtickets.com.