NEW YORK--(BUSINESS WIRE)--Launching on Jan. 9, the award-winning Joy brand will join the roster of Macy’s Home Store, offering innovative products that make a difference and simplify everyday challenges. Fueled by the breakout success of her first product, the Miracle Mop®, Mangano has spent the last 30 years creating solutions that make people’s lives easier, which inspired the star-studded film, “Joy,” by 20th Century Fox that released on Christmas Day.
The product line at Macy’s will include Miracle Mop®, Huggable Hangers®, My Little Steamer®, Better Beauty Case, MemoryCloud Pillow, and Forever Fragrant® Vase and Sticks. Joy will make an appearance at Macy’s Herald Square store in New York City on Jan. 9 – the day the brand launches nationwide.
“The Joy brand embodies everything we look for when considering the best home assortment for our customers,” said Martine Reardon, Macy’s chief marketing officer. “Joy’s innovative products have helped make home tasks easier for three decades, making her a true leader in the industry. We are thrilled to embark on this new partnership and to bring this product to our customers in Macy’s stores and on macys.com.”
An expert in designing, inventing and marketing innovative products for live content retailer HSN for more than 15 years, Joy holds more than 100 patents and trademarks.
"I couldn't be more thrilled to bring my products to Macy's," said Joy Mangano, "There is something magical about shopping at Macy's and I know customers are going to experience that same magic when they discover my products in their stores nationwide."
The collection starts at $29.99 and will be available in Macy’s stores nationwide and on macys.com. For Joy’s videos and tips, please visit macys.com/joymangano.
Macy's, the largest retail brand of Macy's, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 775 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy's helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.
For Macy’s media materials, including images and contacts, please visit our online pressroom at macys.com/pressroom.
About Ingenious Designs LLC
Ingenious Designs LLC (IDL) is a subsidiary of HSN, Inc. and was founded in 1991 by its president, Joy Mangano. Joy is one of the most recognized inventors, entrepreneurs and product designers in the industry today and she is the creator behind innovative products such as the Miracle Mop®, My Little Steamer®, Huggable Hanger®, Comfort & Joy Memory Cloud™ Pillow, Forever Fragrant® and the Better Beauty Case. IDL also manages product lines for icon and celebrated supermodel IMAN, celebrity chefs Ming Tsai and Lorena Garcia, GRAMMY Award®-winning producer Randy Jackson, and Four-time GRAMMY Award®-winner and American Idol judge Keith Urban.