NEW YORK--(BUSINESS WIRE)--Dynasty Financial Partners and YCharts today announced that YCharts will now be an integrated offering through Dynasty’s proprietary advisor Desktop.
The Dynasty Desktop is a fully integrated desktop customized for high end, independent, financial advisors that provides a full suite of client engagement, financial planning, investment management, research, and business management tools. YCharts is a financial data platform specifically designed with the Independent RIA in mind.
Dynasty Financial Partners continues to innovate in the Independent RIA Space and continues to refine and expand the Dynasty Desktop capabilities. The addition of YCharts gives financial advisors the power of an institutional level platform. YCharts enables advisors to monitor the macro environment with their database of 400,000+ economic indicators, add visualizations of data for 20,000+ US/Canadian listed companies, and 40,000+ funds. In addition, numerous advisors rely on YCharts for their easy-to-use screeners and Excel Add-in to speed up their workflows.
The Dynasty Desktop provides Dynasty's Network of independent financial advisors a next generation workstation providing a seamless single sign-on point of entry. This single sign-on capability enhances an advisor’s, along with their staff’s, efficiency throughout the day by providing easy transition through multiple, integrated platforms like reporting and performance reports, CRM, business analytics, financial planning tools, and practice management content.
“We find that leading-edge technology remains one of the key driving forces behind the ultra high net worth advisory movement and our job as the premier independent platform services provider is to continue to partner with those technology leaders in the space which we are happy to have done again with YCharts,” said Ed Swenson, Chief Operating Officer, Dynasty Financial Partners. “Dynasty’s size and scale allows us to continue to enhance our proprietary technologies and programs on behalf of our advisory network.”
“Advisors are looking for ways to differentiate their services and provide value to their clients. We have found that Dynasty works with pre-eminent advisors around the country, and the addition of YCharts to the Dynasty Desktop meets an important need for these types of RIAs,” said Dave Lubnik, VP Sales at YCharts. “Using YCharts, advisors have access to robust data and investment research functionality, through a modern, easy-to-use web-based product.”
Trend: RIAs as Portfolio Managers
Financial advisors are increasingly looking for ways to differentiate their services and provide value to their clients. As a result, a significant number of advisors are becoming portfolio managers for their clients.
With this new agreement, YCharts and Dynasty Financial Partners are now able to provide the platform to enable RIAs to function as Portfolio Managers. This is leading to better results, improved client relations and an edge for advisors to win more clients and keep existing clients.
"Through our partnership, Dynasty and YCharts empower advisors who choose to manage their own client portfolios," said Scott Welch, Chief Investment Officer at Dynasty Financial Partners. "YCharts' analytical and graphical functionalities not only help advisors build and manage their portfolios but also clearly illustrate what they are doing for their investors. This helps those advisors to deliver differentiated investment solutions and an enhanced overall client experience."
Headquartered in Chicago, YCharts was founded in part to offer investment professionals an alternative to the handful of long-standing incumbent players.
With time and technology on their side, YCharts has quickly gained a reputation as being the platform that provides the user with an intuitive, fast, and easy-to-use experience that doesn’t require an enormous up-front investment of time.
YCharts offers deep and wide data combined with exceptional visualizations and customization.
About Dynasty Financial Partners
Dynasty Financial Partners is the premier integrated platform services provider for the wealth management industry’s top advisors. Dynasty develops, sources and integrates wealth management capabilities, solutions and technology into its open-architecture platform to help independent advisors protect and grow their clients’ wealth. Dynasty’s core principle is “objectivity without compromise,” and the firm is committed to crafting solutions that allow investment advisors to act as true fiduciaries to their clients. For more information, please visit www.dynastyfinancialpartners.com and follow us on Twitter @DynastyFP.